E‑Commerce Growth Specialist: Google Ads & YouTube

Applied Labs; Detroit (MI); On-site; USD 65,000 - 85,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Equity

Discretionary bonuses

Job summary

StockX is seeking an E-Commerce Growth Specialist to execute, analyze and grow commerce acquisition programs with a primary focus on Google and Microsoft portfolio. You will work with multiple teams to turn insights into experiments and scalable growth across campaigns, experiments, and product feeds.

You will manage budgets, bid strategies and attribution, while collaborating on creative messaging and new platform opportunities.

Qualifications

• 3-5 years in paid media, growth marketing, e-commerce or related performance marketing role.
• Hands-on experience managing Google Ads, particularly Search and Shopping.
• Experience with or strong interest in Performance Max, YouTube, Demand Gen and emerging Google products.
• Strong analytical skills and ability to translate performance data into insights and actions.
• Understanding of core e-commerce and customer acquisition metrics.
• Experience developing, executing or analyzing structured marketing experiments.
• Interest in creative strategy and how messaging, formats and creative influence performance.
• Familiarity with product feeds, tagging, conversion tracking and digital measurement fundamentals.
• Curiosity about incrementality, attribution and how marketing drives business outcomes beyond platform-reported performance.
• Interest in AI, automation and emerging applications within performance marketing.

Responsibilities

• Execute and optimize campaigns across Search, Shopping, Performance Max, YouTube, Demand Gen and emerging Google products.
• Manage campaign builds, budgets, pacing, bidding, audiences, product segmentation, search queries and other day-to-day performance levers.
• Analyze performance across platform and business metrics to identify opportunities, diagnose changes and recommend actions.
• Develop hypotheses and execute structured experiments across campaigns, audiences, bidding, creative, feeds and customer experiences.
• Support incrementality testing and measurement initiatives, analyzing results and translating findings into actionable recommendations.
• Partner with Creative teams to launch and evaluate new messaging, formats and concepts across Google's creative-enabled products.
• Analyze creative performance and use learnings to inform future briefs and testing priorities.
• Test new platform products, AI-powered capabilities and automation opportunities.
• Support product feed strategy, including segmentation, optimization and opportunities to improve how StockX inventory is represented across commerce media.
• Develop fluency across tagging, conversion tracking, feeds, attribution and the technical infrastructure supporting paid acquisition.
• Partner with Analytics and other cross-functional teams to investigate performance and measurement questions.
• Support acquisition and experimentation for StockX's broader marketplace, including Live, Listings, Mystery Boxes and future buying experiences.
• Maintain clear documentation of experiments, results and learnings and help translate those insights across the Growth organization.
• Stay current on changes across commerce, media platforms, AI and consumer behavior and identify opportunities for experimentation.
• Take increasing ownership of growth initiatives from hypothesis and execution through analysis, recommendation and scale.
• Contribute to broader Growth team priorities and experiments where your skills and experience can help accelerate an opportunity.

Skills

Google Ads

Search & Shopping

Performance Max

YouTube

Analytics

Experimentation

Digital measurement

Data analysis

Creative optimization

Tagging & conversion tracking

Tools

Google Ads Console

Google Analytics

Tagging

Feeds management

Job description

StockX is seeking an E-Commerce Growth Specialist to execute, analyze and grow commerce acquisition programs with a primary focus on Google and Microsoft portfolio. You will work with multiple teams to turn insights into experiments and scalable growth across campaigns, experiments, and product feeds.

You will manage budgets, bid strategies and attribution, while collaborating on creative messaging and new platform opportunities.