Remote Google Ads Growth Architect for Ecommerce

Cohypes

United States

Remote

USD 51,000 - 90,000

Full time

10 days ago
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Benefits offered by this job

100% remote work model
20 days annual vacation
Creative freedom and fast feedback

Job summary

Cohypes in a fully remote role seeks a strategic Google Ads Media Buyer to lead growth across Search, Shopping, YouTube, Display and Performance Max. You’ll work with our creative and CRO teams to build high-converting funnels—from hook to checkout—and push bold angles to capture attention.

Own campaigns end-to-end, test rigorously, and use GA4/GTM to inform decisions. Optimize CPA, ROAS, and LTV while scaling spend, all within a data-driven, collaborative culture that values your ideas and

Qualifications

  • 2+ years of proven experience in media buying on Google Ads with a performance-oriented approach.
  • Proven track record in managing large monthly advertising budgets and scaling spend while maintaining/improving CPAs.
  • Creative-First Mindset: Experience with creative testing frameworks and a comfort level in helping guide the creation of high-performing assets.
  • Technical Proficiency: Strong command of GA4, Google Tag Manager, enhanced conversions, and custom event tracking.
  • Ecommerce Fluency: Deep understanding of ecommerce metrics (ROAS, CPA, AOV, MER, LTV) and how they interact.
  • Funnel Expertise: Experience working with advertorials, pre-sell pages, and understanding how to optimize the post-click experience.
  • Platform Versatility: Strong working knowledge of YouTube advertising is a significant plus.
  • Analytical Skills: Ability to interpret data to find audience opportunities and competitor trends.

Responsibilities

  • Own the Google Ecosystem: Lead performance campaigns end-to-end across Search, Shopping, YouTube, Display, and PMax.
  • Drive Creative Strategy: Collaborate with the creative team to develop compelling ad content and iterate on hooks, angles, and formats.
  • Optimize the Full Funnel: Work with CRO and funnel teams to improve advertorials, pre-sells, and landing pages to boost AOV and conversions.
  • Execute Structured Testing: Build and run structured A/B tests across creatives, audiences, bidding strategies, and funnel steps.
  • Data-Driven Decision Making: Monitor ROAS, CPA, CVR, MER, LTV and use GA4/GTM tracking to guide decisions.
  • Budget & Pacing Management: Manage large monthly advertising budgets and pacing for optimal performance.
  • Master Audience Intelligence: Build advanced audience strategies with custom segments, affinity, in-market, remarketing, and lookalikes.
  • Stay Ahead of the Curve: Monitor industry trends and new ad formats to keep Cohypes on the cutting edge.

Skills

Google Ads
Media buying
GA4
Google Tag Manager
Analytics
A/B testing
Ecommerce metrics
YouTube ads

Tools

GA4
Google Tag Manager

Job description

Cohypes in a fully remote role seeks a strategic Google Ads Media Buyer to lead growth across Search, Shopping, YouTube, Display and Performance Max. You’ll work with our creative and CRO teams to build high-converting funnels—from hook to checkout—and push bold angles to capture attention.

Own campaigns end-to-end, test rigorously, and use GA4/GTM to inform decisions. Optimize CPA, ROAS, and LTV while scaling spend, all within a data-driven, collaborative culture that values your ideas and

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