E-commerce Content Strategist

Placements24; Queenstown (MD); Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

Competitive salary

Fully remote

Home office stipend

Health benefits

Paid time off

Job summary

Placements24 is seeking an E-commerce Content Strategist to craft and drive our online brand narrative. This fully remote role focuses on creating SEO-friendly product descriptions, blog content, and landing pages that engage customers and boost sales.

You will own the content calendar, coordinate with design and marketing teams, and optimize content based on performance data. A strong portfolio and proven remote-work capability are essential.

Qualifications

• 3+ years in Content Strategy or related roles with e-commerce experience.
• Strong writing, editing, and proofreading skills.
• Demonstrable experience in SEO content creation and optimization.
• Proficiency with CMS and analytics tools (e.g., Google Analytics).
• Remote work readiness and self-motivation.

Responsibilities

• Develop and implement a cohesive content strategy aligned with business objectives and target audience needs.
• Create and manage a content calendar for the e-commerce website, blog, social media, and email marketing campaigns.
• Write, edit, and proofread engaging and SEO-optimized content for product descriptions, blog posts, landing pages, and social updates.
• Conduct keyword research and competitor analysis to inform content creation and optimization efforts.
• Collaborate with designers, marketers, and product teams to ensure content is visually appealing and strategically integrated.
• Analyze content performance metrics and use insights to refine the strategy.
• Ensure brand voice and tone consistency across all content outputs.
• Identify opportunities for content repurposing and distribution across channels.
• Stay current with SEO best practices and content marketing trends.

Skills

Content Strategy

Copywriting

SEO

CMS

Analytics

Project Management

Education

Bachelor's degree in Marketing

Tools

Google Analytics

CMS platforms

Job description

About the Role

About the Role Our client, a forward-thinking online retailer, is looking for a creative and strategic E-commerce Content Strategist to join their growing team. This is a **fully remote** position, providing the flexibility to work from anywhere while shaping the brand's narrative online. The Content Strategist will be responsible for developing and executing a comprehensive content strategy that drives engagement, supports SEO goals, and enhances the overall customer experience across the e-commerce platform and associated digital channels. You will play a crucial role in crafting compelling content that resonates with the target audience, builds brand authority, and ultimately drives sales. This is an ideal opportunity for a skilled wordsmith and strategist to make a significant impact remotely for our client.

Key Responsibilities

• Develop and implement a cohesive content strategy aligned with business objectives and target audience needs.
• Create and manage a content calendar for the e-commerce website, blog, social media, and email marketing campaigns.
• Write, edit, and proofread engaging and SEO-optimized content, including product descriptions, blog posts, landing pages, and social media updates.
• Conduct keyword research and competitor analysis to inform content creation and optimization efforts.
• Collaborate with designers, marketers, and product teams to ensure content is visually appealing and strategically integrated.
• Analyze content performance metrics (e.g., traffic, engagement, conversion rates) and use insights to refine the strategy.
• Ensure brand voice and tone consistency across all content outputs.
• Identify opportunities for content repurposing and distribution across various channels.
• Stay current with SEO best practices and content marketing trends.

Requirements

• Proven experience (3+ years) as a Content Strategist, Content Marketer, or similar role, with a strong portfolio demonstrating success in e-commerce or digital content.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Demonstrable experience in SEO content creation and optimization.
• Proficiency with content management systems (CMS) and familiarity with analytics tools (e.g., Google Analytics).
• Strong understanding of social media platforms and their content requirements.
• Ability to develop creative content ideas and translate them into engaging narratives.
• Excellent organizational and project management skills, with the ability to manage multiple deadlines.
• Self-motivated and able to work independently in a **remote** environment.
• Bachelor's degree in Marketing, English, Communications, Journalism, or a related field is preferred.

Benefits

• Competitive annual salary ranging from R . Fully remote work arrangement, offering unparalleled flexibility.
• Opportunity to define and execute the content vision for a growing e-commerce brand.
• Collaborative virtual team environment.
• Comprehensive health and wellness benefits package.
• Allowance for home office setup and technology.
• Generous paid time off and holiday leave.
• Be part of an innovative company culture that values creativity and results.