Donor Growth Marketing Manager - Email & SMS (Hybrid)

Feeding America; Chicago (IL); Hybrid; USD 99,000 - 104,000; Full time

Job summary

Feeding America is hiring a Manager of Integrated Marketing – Prospects/Email to cultivate digitally acquired prospects into loyal donors. The role collaborates across Integrated Marketing to execute audience-centric strategies utilizing email, SMS, and lead generation to enhance donor journeys and drive engagement.

Salary range is $98,670–$103,670 based on experience, with a hybrid work arrangement at Chicago office.

Qualifications

• 5+ years of experience in digital or integrated marketing, focused on email and SMS campaign management.
• Proven ability to drive donor/converter engagement through data-informed strategies.
• Experience activating proprietary segmentation across messaging, journeys, and offers; familiarity with automation.

Responsibilities

• Lead development of digital marketing strategies for prospects and early-stage donors via email and SMS.
• Translate audience insights into timely, relevant engagements that move donors through lifecycle.
• Manage segmentation-driven messaging, creative, offers and donor journeys with testing plans to optimize performance.
• Ensure consistent, cross-channel messaging with marketing, data, and fundraising teams.

Skills

Email marketing

SMS marketing

Campaign management

Data-driven segmentation

Donor lifecycle optimization

Tools

Every Action

Salesforce

Marketing Cloud

Google Analytics

Mobile Commons

Job description

Feeding America is hiring a Manager of Integrated Marketing – Prospects/Email to cultivate digitally acquired prospects into loyal donors. The role collaborates across Integrated Marketing to execute audience-centric strategies utilizing email, SMS, and lead generation to enhance donor journeys and drive engagement.

Salary range is $98,670–$103,670 based on experience, with a hybrid work arrangement at Chicago office.