Director, Value-Based Care Strategy & Communications

CVS Health; Washington (District of Columbia); On-site; USD 100,000 - 232,000; Full time

Benefits offered by this job

Bonus program

Equity awards

Comprehensive benefits

Job summary

CVS Health, through Aetna, is seeking a senior strategist to advance value-based care (VBC) initiatives across Commercial, Medicare, and Medicaid. You will lead content strategy, develop executive-level materials, and partner with analytics, finance, and sales teams to communicate measurable impact.

You will craft compelling narratives, coordinate cross-functional programs, and help position CVS Health as a leader in VBC innovation across internal and external stakeholders.

Qualifications

• 10+ years of healthcare consulting, strategy, communications, marketing, or business development experience.

Responsibilities

• Developing and maintaining enterprise VBC results, outcomes, proof points, case studies, and success stories across Commercial, Medicare, and Medicaid businesses.
• Partnering with analytics, finance, quality, network, and operational teams to identify, validate, and communicate impact of VBC initiatives.
• Leading VBC content strategy and strategic positioning for sales pursuits, client engagements, and RFP responses.
• Collaborating with Sales, Product, Network Development, Proposal Management, and Account Management teams to develop VBC messaging and presentations.
• Creating and maintaining standard and customized VBC value story content, including executive presentations, marketing materials, proposals, thought leadership assets, and client-facing communications.
• Ensuring consistent VBC messaging across lines of business while tailoring content for customers, providers, prospects, and other key stakeholders.
• Advancing Aetna's VBC thought leadership through conferences, publications, webinars, executive speaking opportunities, and other external engagement activities.
• Monitoring industry trends, emerging payment models, competitive activity, and market dynamics to inform messaging and priorities.
• Leading internal communication efforts that increase awareness, understanding, and adoption of VBC strategy and accomplishments.
• Serving as a subject matter resource and strategic advisor on VBC strategy, results, and market differentiation.

Skills

Healthcare strategy

Executive communications

Cross-functional collaboration

Project management

Presentation skills

Stakeholder influence

Education

Bachelor's degree

Job description

CVS Health, through Aetna, is seeking a senior strategist to advance value-based care (VBC) initiatives across Commercial, Medicare, and Medicaid. You will lead content strategy, develop executive-level materials, and partner with analytics, finance, and sales teams to communicate measurable impact.

You will craft compelling narratives, coordinate cross-functional programs, and help position CVS Health as a leader in VBC innovation across internal and external stakeholders.