Director, SEO & AEO Strategy

Gartner, Inc.; Stamford (CT); Hybrid; USD 180,000 - 260,000; Full time

Benefits offered by this job

Competitive salary

Generous PTO

Medical, Dental & Vision Plans

Parental Leave

401K matching

Professional development

Job summary

Gartner, Inc. is seeking a Director of SEO & AEO to lead end-to-end search strategy across the digital ecosystem and manage a team of SEO associates. The role focuses on strategy, scaling analytics, and driving measurable business impact within an enterprise environment.

The incumbent will advance Gartner’s Answer Engine Optimization capabilities, ensuring visibility across traditional search and AI-driven discovery platforms while aligning with executive priorities and enterprise roadmaps.

Qualifications

• 10+ years of SEO experience with ownership of strategy and performance.
• 5+ years leading and developing SEO/digital marketing teams.
• Proven success driving organic growth tied to business outcomes.
• Deep expertise in technical SEO, search algorithms and AI-driven search features.
• Experience with AEO concepts, including AI-generated answers and entity-based discovery.
• Advanced analytics capabilities with measurement frameworks and exec-level insights.

Responsibilities

• Lead a high-performing team of SEO/AEO associates and drive execution.
• Set priorities and oversee on-page, technical, and off-page initiatives.
• Influence product, IT, and content roadmaps for SEO/AEO impact.
• Deliver executive-level performance insights and recommendations.
• Define and lead Gartner’s SEO/AEO strategy aligned to business priorities.
• Scale AEO best practices and frameworks for AI-driven discovery.
• Improve search visibility, traffic quality, and conversion efficiency.
• Build scalable SEO/AEO processes, governance, and cross-enterprise initiatives.
• Lead cross-functional projects including site migrations and platform changes.
• Drive analytics, reporting, and data-driven optimization.

Skills

SEO strategy

Team leadership

Analytics

Stakeholder engagement

AEO

Tools

BrightEdge

Ahrefs

GA4

STAT

HTML/CSS

Job description

Gartner, Inc. is seeking a Director of SEO & AEO to lead end-to-end search strategy across the digital ecosystem and manage a team of SEO associates. The role focuses on strategy, scaling analytics, and driving measurable business impact within an enterprise environment.

The incumbent will advance Gartner’s Answer Engine Optimization capabilities, ensuring visibility across traditional search and AI-driven discovery platforms while aligning with executive priorities and enterprise roadmaps.