Director, Sales Development Representative

Millennia; Charlotte (NC); Remote; USD 120,000 - 180,000; Full time

Job summary

Millennia, a fast-growing healthcare technology company, seeks a Director of Sales Development to lead and scale our outbound SDR function across the United States. You will set strategy, coach managers, and build a disciplined cadence for target accounts to drive qualified opportunities.

This full-time, remote leadership role partners with sales and marketing to elevate market awareness and secure high-quality appointments for the field team. Travel is limited.

Qualifications

• Demonstrated experience leading a sales development or outbound prospecting team is required.
• Healthcare experience is preferred.
• Proven ability to recruit, develop, motivate, and retain high-performing SDR talent.
• Strong written, verbal, presentation, and coaching skills.

Responsibilities

• Lead national SDR team and outbound demand-generation strategy across phone, email, and social media.
• Recruit, onboard, coach, and manage a high-performing SDR team.
• Define target-account strategy and ideal customer profiles.
• Establish activity standards, lead-conversion benchmarks, and coaching for performance gaps.
• Maintain standardized SDR playbooks, scripts, and sales enablement tools.

Skills

Sales leadership

Team management

SDR leadership

Salesforce

Tools

Salesforce

Job description

Founded in 2012, Millennia provides technology-driven patient payment and engagement solutions for more than 1,800 healthcare facilities in 43 states. With our proprietary platform, data analytics and digital solutions, we create an integrated experience for providers and their patients – from scheduling of appointments to digital intake to customized payment solutions. Millennia is a private equity backed, fast-growing business based in Raleigh, NC.

Millennia is seeking a Director, Sales Development Representative (SDR) to lead, develop, and scale the team responsible for generating qualified opportunities across the United States. This leader will set the SDR strategy, establish clear performance expectations, coach and develop team members, and build a disciplined operating cadence for target-account research, outbound campaigns, and net-new client prospecting. The position includes a competitive base salary and sales commissions tied to team performance and new customer acquisition. The ideal candidate is a confident, competitive, and self-directed sales leader who is energized by building a high-performing team in a fast-growing company.

The Director, SDR owns the performance of Millennia’s outbound sales development function, positioning Millennia’s Patient Access and Recovery solutions for ambulatory providers—including physician groups and ambulatory surgery centers—and acute and post-acute healthcare organizations, including hospitals and health systems. Working closely with sales and marketing, this leader will increase market awareness, create a consistent pipeline of qualified opportunities, and secure high-quality appointments for the field sales team.

Responsibilities

• Lead Millennia’s national SDR team and outbound demand-generation strategy across phone, email, and social media, with accountability for team performance, qualified pipeline creation, and consistent execution.
• Recruit, onboard, coach, and manage a high-performing SDR team that consistently engages decision-makers and key influencers within targeted net-new customer accounts.
• Establish and continuously refine the team’s target-account strategy by defining ideal customer profiles, prioritizing accounts, identifying key contacts, assessing value for customers and Millennia, and directing tailored prospecting plans.
• Set clear activity standards, lead-conversion benchmarks, and performance expectations; monitor results, recognize strong execution, and address performance gaps through timely coaching.
• Establish a consistent operating cadence to review lead quality, coach objection handling, monitor appointment-setting performance, and reinforce standardized SDR playbooks, call scripts, marketing materials, sales enablement tools, and technologies.
• Coach SDRs to use a consultative approach that uncovers prospect needs, identifies decision-makers, inventories incumbent solutions and vendors, communicates Millennia’s differentiated value, and secures qualified appointments.
• Build deep knowledge of Millennia’s solutions, healthcare revenue-cycle processes, and industry best practices, and ensure the team consistently follows the Millennia sales process.
• Set and enforce standards for documenting sales activity and maintaining accurate, timely Salesforce records across all team prospecting activity.
• Partner with sales and marketing leaders on territory plans, campaigns, messaging, lead quality, and handoff processes that improve pipeline conversion.
• Provide company leadership, marketing, and product teams with actionable insights on prospect feedback, industry trends, market perceptions, and competitive activity.
• Travel on a limited basis for trade shows, conferences, roundtables, and onsite customer visits.
• Lead effectively in a full-time remote environment and ensure consistent outreach across multiple U.S. time zones.
• Perform other duties as assigned.

Qualifications

• Demonstrated experience leading a sales development or outbound prospecting team is required; healthcare experience is preferred.
• Proven ability to recruit, develop, motivate, and retain high-performing SDR talent.
• Strong written, verbal, presentation, and coaching skills, with the ability to communicate expectations clearly and influence cross-functional partners.
• Demonstrated ability to lead with energy, organize competing priorities, maintain a strong operating rhythm, and hold a team accountable for results.
• Ability to lead and motivate a team in a high-volume cold-calling and prospecting environment, using activity data, coaching, and healthy competition to drive consistent results.
• Collaborative leadership style and the ability to work effectively with sales, marketing, product, and subject-matter experts.
• Strong analytical and organizational skills, including experience using Salesforce and performance metrics to manage execution and improve conversion.
• Ability to quickly learn technology and healthcare revenue-cycle concepts and translate them into clear value for prospects and practical coaching for the team.
• Understands that compensation potential is tied to leadership effectiveness, team execution, sustained activity, and new customer acquisition.