Director, Psychiatry External Engagement & Education

AbbVie; Florham Park (NJ); On-site; USD 161,000 - 305,000; Full time

Benefits offered by this job

Benefits package including PTO/hols

Medical/dental/vision insurance

401(k) plan

Job summary

AbbVie seeks a Director, Psychiatry Marketing External Engagement to lead strategy for psychiatry's external expert engagement, regional marketing management, and promotional medical education initiatives. You will align cross-functional plans with brand priorities, partnering with Marketing, Medical, Sales Leadership, Field Operations, Compliance, Finance, and agencies to maximize impact.

The role requires building capable teams, driving insight-driven decisions, and ensuring compliant

Qualifications

• Bachelor’s degree required; advanced degree preferred.
• At least 8 years of relevant pharmaceutical or healthcare industry experience, including significant marketing experience.
• Proven success leading leaders and teams, with demonstrated ability to set direction, build capability, develop talent, and deliver results through others.
• Experience leading external engagement, regional marketing, peer-to-peer education, speaker programs, or related customer-facing marketing capabilities strongly preferred.
• Demonstrated ability to develop integrated strategies and translate complex market, customer, and business insights into clear priorities and executable plans.
• Strong understanding of pharmaceutical commercialization, healthcare professional engagement, market dynamics, and regulatory standards.

Responsibilities

• Set the vision, strategy, and priorities for psychiatry external engagement, RMM, and promotional medical education ecosystem.
• Lead, coach, and develop the leaders and teams responsible for regional marketing, external expert engagement, and peer-to-peer education.
• Lead external engagement strategy to strengthen relationships with experts and diversify the expert base.
• Oversee advisory board processes from planning to follow-up; translate insights into brand strategy.
• Set and oversee the congress strategy to maximize AbbVie's presence and insights.
• Oversee the strategy and execution of promotional medical education programs and speaker activities.
• Use insights and market trends to shape strategy and improve program effectiveness.
• Own the integrated budget and optimize investments across functions and agencies.
• Establish scalable operating models and governance while ensuring compliance with AbbVie policies and regulations.

Skills

Leadership

Strategic thinking

Analytical skills

Communication

Influence

Education

Bachelor’s degree

Advanced degree preferred

Job description

AbbVie seeks a Director, Psychiatry Marketing External Engagement to lead strategy for psychiatry's external expert engagement, regional marketing management, and promotional medical education initiatives. You will align cross-functional plans with brand priorities, partnering with Marketing, Medical, Sales Leadership, Field Operations, Compliance, Finance, and agencies to maximize impact.

The role requires building capable teams, driving insight-driven decisions, and ensuring compliant