Director, Platform Monetization & GTM Strategy

Cyberhaven

San Francisco (CA)

On-site

USD 250,000 - 320,000

Full time

4 days ago
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Job summary

Cyberhaven is seeking a Director of Product Management, Strategy & Monetization to own how Flow goes to market, including pricing, packaging, positioning, and partnerships. You will define go-to-market strategy, field plays, and analysis to ensure the platform wins in a competitive landscape.

You will work with Sales, Marketing, Finance, and Product to price and position the platform, manage monetization lifecycles, and drive analyst engagement.

Qualifications

  • 10+ years in product management, strategy, or product marketing, incl. cybersecurity, with pricing/packaging ownership.
  • Experience pricing and packaging a multi-product platform with SKU structure and discounts.
  • Proven ability to create sales plays and demonstrate impact on win rates and deal sizes.
  • Owned competitive positioning in crowded markets and won deals vs incumbents.
  • Briefed analysts and shaped category narratives (Gartner/Forrester/IDC).
  • Fluent with ARR/ASP mechanics, consumption metering, and pricing spreadsheets.
  • Influences across Sales, Marketing, Finance, and Engineering to reach decisions.
  • Exceptional writer and presenter for strategy documents, plays, battlecards, and board slides.
  • Able to move quickly with urgency and judgment in fast-moving environments.
  • Bachelor’s degree required; MBA welcomed but not required.

Responsibilities

  • Own platform pricing and packaging architecture for Flow and modules.
  • Lead monetization lifecycle: migrations, promotions, true-up rules; quarterly pricing reviews.
  • Define GTM strategy: segments, buyers, use cases, and module vs platform positioning.
  • Build sales plays: discovery questions, demos, PVO criteria, and deal structure.
  • Maintain competitive positioning with battlecards and win/loss analyses.
  • Lead analyst activities: Gartner, Forrester, IDC briefings and category narrative.
  • Set market and product positioning with consistent messaging across decks, website, and partners.
  • Enable the field: launch enablement, certification, and reference content.
  • Drive strategic partnerships: alliance, cloud, and channel; align with roadmap.
  • Measure and report: price realization, discount depth, attach/cross-sell, win rate.

Skills

PM leadership
Pricing & packaging
Go-to-market
Stakeholder management
Analyst relations

Education

Bachelor's degree
MBA preferred

Job description

Cyberhaven is seeking a Director of Product Management, Strategy & Monetization to own how Flow goes to market, including pricing, packaging, positioning, and partnerships. You will define go-to-market strategy, field plays, and analysis to ensure the platform wins in a competitive landscape.

You will work with Sales, Marketing, Finance, and Product to price and position the platform, manage monetization lifecycles, and drive analyst engagement.

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