Director, Partner Experience

Brother USA; Miami (FL); Remote; USD 165,000 - 180,000; Full time

Job summary

Join a leading company as a Director of Partner Experience, where you'll develop strategies to enhance partner engagement and drive sales. This remote role involves up to 50% travel, focusing on collaboration with various teams to optimize partner programs. A Bachelor's degree and extensive experience in channel marketing are required. The company values work-life balance and offers comprehensive benefits.

Benefits

Healthcare

401(k) matching

Tuition reimbursement

Comprehensive health, vision, dental

Qualifications

• 10+ years in channel marketing and team leadership.
• 3+ years in office supplies, software, or consumer electronics industry.

Responsibilities

• Develop and implement channel-specific marketing strategies.
• Train, mentor, and coach the team to meet marketing goals.
• Prepare reports and presentations for stakeholders.

Skills

Creativity

Time Management

Negotiation

Communication

Leadership

Product Launching

Social Media Campaigns

Education

Bachelor's Degree in Business

Bachelor's Degree in Marketing

Bachelor's Degree in Communications

Tools

Partner Relationship Management (PRM) portals

Job description

Join to apply for the Director, Partner Experience role at Brother USA.

The Company At a Glance

Brother is a leading provider of home and office equipment, sewing and crafting products, and industrial solutions. With a legacy spanning over 115 years, our brand is renowned for producing award-winning printers, sewing machines, P-touch labelers, and more.

Brother International Corporation (BIC) was established in 1954, marking over 70 years of operations in the United States. Our Americas headquarters is located in Bridgewater, New Jersey. BIC is a wholly owned subsidiary of Brother Industries Limited (BIL), founded in 1908 in Nagoya, Japan, operating in over 30 countries worldwide. Our presence in the Americas includes subsidiaries in Canada, Mexico, Brazil, Argentina, Chile, and Peru.

Why Work at Brother?

Brother has been recognized as a best place to work, reflecting our commitment to an inclusive, collaborative, customer-centric, and socially responsible workplace culture. We value work-life balance and flexibility, offering policies such as hybrid schedules, casual dress code, and flexible Fridays. We invest in employee growth through courses, certification programs, and self-paced learning resources.

The Role at a Glance

The Director, Partner Experience develops strategies to engage, promote, and expand Brother Authorized Partners within the Commercial ecosystem. This role enhances the Partner Relationship Platform, making it a central, user-friendly hub for partners. It aims to amplify Brother’s market presence and drive sales across channels, collaborating with teams like Sales, Product Marketing, and Communications. The Director also evaluates and redesigns partner programs, shapes the future roadmap for partner platforms, and mentors the Partner Experience Team.

Key Duties & Responsibilities

Channel Marketing Strategy

• Develop and implement channel-specific marketing strategies aligned with sales and product priorities.
• Collaborate with CX and Product Marketing to create effective partner-facing assets.
• Increase Brother for Business visibility across partner platforms.
• Support partner-led demand generation initiatives.
• Produce co-branded materials and content syndication tailored to each channel.
• Establish the Brother for Business Excellence Center to educate and certify channel partners.

Channel Programs and Platforms

• Define the Brother Partner ecosystem, personas, and journey experience.
• Guide the Partner Experience Program manager to ensure optimal portal experiences.

Leadership and Team Management

• Train, mentor, and coach the team to meet marketing goals.
• Support team development with updated tools and platforms.
• Communicate effectively, influence others, and motivate the team.

Reporting And Other Duties

• Prepare reports and presentations for internal and external stakeholders.
• Assist with QBRs and events with the Commercial Sales team.

Key Experience & Qualifications

Education: Bachelor's Degree in Business, Marketing, Communications, or related.

Experience: 10+ years in channel marketing, multichannel strategies, and team leadership; 3+ years in office supplies, software, or consumer electronics industry (preferred).

Technical Skills: Knowledge of Partner Relationship Management (PRM) portals.

Other Skills: Creativity, time management, negotiation, communication, leadership, product launching, and social media campaigns.

Compensation & Schedule

This is a remote role with up to 50% travel. Salary ranges from $165,000 to $180,000, with benefits including healthcare, 401K, tuition reimbursement, and more. Details at Brother Benefits.

Benefits

We offer comprehensive health, vision, dental, 401(k) matching, educational assistance, and more. Learn more at Benefits Page.

Our Mission, Vision, & Culture

We aim to enrich lives through our products and solutions, driven by our core values of accountability, authenticity, boldness, and excellence. More at Our Culture.

About Where We Work

Our headquarters is in Bridgewater, NJ, with a manufacturing facility in Bartlett, TN, and other locations across the US. Our sales teams work remotely within their territories.

Links to Learn More

• Product Categories
• Diversity & Inclusion
• Corporate Social Responsibility
• Work-Life & Flexibility
• Growth & Development
• Follow us on LinkedIn

Brother is an equal opportunity employer. Reasonable accommodations will be provided upon request.