Director, Omnichannel Engagement & Measurement

MSD Malaysia; Northern (KY); Hybrid; USD 191,000 - 300,000; Full time

Benefits offered by this job

Medical benefits

401(k) plan

Paid holidays

Job summary

Merck & Co., Inc. in Rahway, NJ seeks a Director of Customer Engagement Planning & Measurement to lead a team of Customer Engagement Architects and advance omnichannel engagement strategies across therapeutic portfolios.

You will partner with Brand Marketing, Sales, Analytics, and Commercial leadership to translate business objectives into integrated customer engagement plans that drive measurable outcomes and enhance customer experience across touchpoints.

Qualifications

• Bachelor's degree or higher in business, marketing, communications, life sciences, or related field.
• Minimum 12 years in marketing strategy, customer engagement, omnichannel marketing, or related functions.
• Experience in US commercial business or marketing roles and product launches.
• Minimum 2 years of direct-line people management in complex matrix organizations.

Responsibilities

• Lead and develop a team of Customer Engagement Architects.
• Translate objectives into integrated omnichannel engagement plans across brands.
• Drive prioritization and resource allocation to maximize business impact.
• Partner with cross-functional stakeholders to evolve engagement capabilities and AI-enabled solutions.
• Lead change initiatives and drive operational excellence within CEP&M.

Skills

Strategic Decision Making

Change Leadership

Influencing Without Authority

Coaching & Talent Development

Business Acumen

Executive Presence

Partnership Building

Education

Bachelor's degree in business, Marketing, Communications, Life Sciences

MBA or advanced degree (preferred)

Job description

Merck & Co., Inc. in Rahway, NJ seeks a Director of Customer Engagement Planning & Measurement to lead a team of Customer Engagement Architects and advance omnichannel engagement strategies across therapeutic portfolios.

You will partner with Brand Marketing, Sales, Analytics, and Commercial leadership to translate business objectives into integrated customer engagement plans that drive measurable outcomes and enhance customer experience across touchpoints.