Director of Social Strategy & Brand Communities

Conflux Systems; Atlanta (GA); On-site; USD 140,000 - 190,000; Full time

Job summary

Conflux Systems seeks an experienced Director of Social to lead strategy and governance for consumer engagement across platforms. You will build authentic communities, drive brand advocacy, and integrate social across campaigns.

You will oversee creator partnerships, measurement, and crisis practices while collaborating with cross-functional teams to deliver platform-specific content and measurable business impact.

Qualifications

• Bachelor's degree or equivalent in Marketing, Communications, or related field.
• 8+ years in Social Media Marketing, Digital Marketing, Brand Communications, or related areas.
• Strong knowledge of major social platforms (Instagram, Facebook, X/Twitter, TikTok, YouTube).
• Experience with Content Strategy, Creator/Influencer Marketing, Social Listening Tools, and Social Analytics Platforms.
• Proven leadership in managing teams, agencies, and cross-functional initiatives.

Responsibilities

• Develop and execute Social Media Strategy aligned with business goals and consumer insights.
• Build and nurture brand communities through Community Management and storytelling.
• Lead Social Governance, brand safety, crisis response protocols, and content moderation standards.
• Establish Creator & Influencer Strategy, including partnership frameworks and measurement.
• Drive Change Management by improving workflows, agency collaboration, and content delivery.
• Partner with Creative, Brand Marketing, Media, and IMX teams to deliver platform-specific campaigns.
• Define and track KPIs, Social Analytics, and community health indicators.
• Monitor trends and platform innovations to keep brand experiences relevant.

Skills

Social media marketing

Digital marketing

Brand communications

Content strategy

Influencer marketing

Social analytics

Social listening

Leadership

Crisis management

Test-and-Learn mindset

Education

Bachelor's degree in Marketing, Communications, Digital Marketing, or related field

Job description

Conflux Systems seeks an experienced Director of Social to lead strategy and governance for consumer engagement across platforms. You will build authentic communities, drive brand advocacy, and integrate social across campaigns.

You will oversee creator partnerships, measurement, and crisis practices while collaborating with cross-functional teams to deliver platform-specific content and measurable business impact.