Director of SEO

Truvolv; United States; Remote; USD 80,000 - 120,000; Full time

Job summary

Join a dynamic digital marketing agency as the Director of SEO, where your expertise will drive innovative strategies and organic growth. In this leadership role, you'll shape the SEO vision, manage a talented team, and collaborate across departments to enhance our digital presence. With a focus on performance analytics and local SEO, you'll ensure our services meet the needs of diverse clients. This is an exciting opportunity to influence a fast-growing company that values creativity and results in a remote-first culture. Bring your passion for SEO and leadership to a role that promises growth and impact.

Benefits

Unlimited PTO

Fully Covered Health Benefits

Remote-First Culture

Competitive Salary

Professional Development Opportunities

Qualifications

• 7+ years of experience in SEO strategy and digital marketing.
• Proven experience in managing SEO teams and mentoring staff.
• Strong understanding of technical SEO best practices.

Responsibilities

• Define and evolve the SEO roadmap aligning with company goals.
• Lead and mentor a multidisciplinary SEO team.
• Oversee all pillars of SEO including technical, content, and local.

Skills

SEO Strategy

Team Management

Technical SEO

Content Optimization

Link Building

Local SEO

Analytics

Project Management

Communication Skills

Presentation Skills

Education

Bachelor's Degree in Marketing or Related Field

Relevant Certifications in SEO

Tools

Google Analytics

SEMrush

Ahrefs

Google Search Console

Google Tag Manager

BrightLocal

Screaming Frog

Monday.com

Job description

Job Title: Director of SEO (Search Engine Optimization)

Truvolv is a performance-driven digital marketing agency built for speed, scalability, and results. Our proprietary technology, TruSpeed , powers high-converting websites and SEO solutions for home improvement brands across the U.S. We deliver measurable growth for our members through custom marketing strategies grounded in data, user behavior, and search engine best practices.

Role Overview:

As Director of SEO , you will own the vision, performance, and innovation of our SEO department. This senior leadership role is responsible for setting the strategic direction of Truvolv’s current and future SEO offerings, developing a high-performing team, and driving organic growth for both our members and our own digital presence. You'll collaborate cross-functionally with our Product, Engineering, Content, Paid Media, and Sales teams to ensure SEO is a core engine of business value.

You are part strategist, part operator, and part mentor—comfortable in the weeds of technical audits, while equally effective presenting growth strategies to executives and members.

Key Responsibilities:

• Define and evolve Truvolv’s SEO roadmap, aligning efforts with company growth goals and member objectives.
• Drive innovation in service offerings—leveraging new technologies, algorithm trends, and search behavior insights.
• Act as the senior voice of SEO in company leadership meetings and member strategy sessions.

Team Management & Development

• Lead, mentor, and grow a multidisciplinary SEO team, including content strategists, SEO specialists, and analysts.
• Establish and track performance KPIs for both team and member success.
• Foster a culture of accountability, experimentation, and continuous learning.

SEO Execution & Oversight

• Oversee all pillars of SEO: technical, content, on-page, off-page, and local .
• Ensure comprehensive SEO strategies are developed, implemented, and iterated for each member segment.
• Work cross-functionally with our product and dev teams to execute site architecture improvements, technical audits, schema implementation, and Core Web Vitals optimization.

Local SEO & Multi-Location Optimization

• Lead scalable local SEO strategies for businesses operating across multiple cities and states.
• Oversee bulk and dynamic Google Business Profile management, local citations, and directory consistency.

Local SEO & Google Business Profile Management

• Lead and implement local SEO strategies to optimize visibility for businesses in multiple locations.
• Oversee Google Business Profile (GBP) management, including listing optimizations, reviews, and local citation management.
• Monitor NAP consistency (Name, Address, Phone Number) across directories and ensure accurate business listings.

Offsite SEO & Digital PR

• Develop link acquisition strategies that drive authority through quality partnerships, digital PR, and guest content programs.
• Ensure outreach strategies are white-hat, scalable, and aligned with long-term growth.

Performance Analytics & Reporting

• Establish SEO reporting frameworks across tools like Google Looker Studio, GA4, Ahrefs, and SEMrush.
• Provide proactive insights on traffic trends, keyword movement, and competitive threats.
• Present SEO performance and business impact to internal stakeholders and members.

Requirements:

• 4+ years of experience in SEO team management, training, and mentoring.
• 7+ years of experience in SEO strategy, content optimization, and digital marketing.
• Proven experience in onsite, offsite, technical, and local SEO strategies.
• Expertise in Google Business Profile management and local search optimization.
• Hands-on experience with link building and outreach strategies.
• Strong understanding of technical SEO best practices, including site architecture, schema markup, and page speed optimizations.
• Experience with SEO tools such as Google Tag Manager, Google Analytics, Google Search Console, Ahrefs, BrightLocal, Screaming Frog, and SEMrush.
• Ability to analyze SEO data and translate insights into actionable strategies.
• Strong project management and organizational skills.
• Excellent communication and presentation skills, with the ability to influence stakeholders.

Preferred Qualifications:

• Experience in a digital marketing agency or multi-member SEO environment.
• Familiarity with website platforms, CMS systems, and structured data implementation .
• Proven track record optimizing multi-location & multi-state website architecture .
• Proficiency in Monday.com Work Management for tracking and managing SEO workflows.

Why Join Truvolv:

• Work with a fast-growing team that blends cutting-edge tech with hands-on strategy.
• Be a key player in shaping a best-in-class SEO offering for members across the country.
• Competitive salary, unlimited PTO, fully covered health benefits, and a remote-first culture.

How to Apply:
If you're ready to take your SEO career to the next level and join a team of digital innovators, we want to hear from you! Please submit your resume, describe your relevant experience and why you're the perfect fit for the Director of SEO role at Truvolv.

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We love working with you... the speed at which you turn things around for us is just awesome. The impact it’s made on our business shows more and more everyday and we are so glad that we made this switch. It’s been one of the best decisions I’ve ever made as an owner!

Randy H.

Charleston, SC

I highly Recommend Truvolv for creating and hosting your website, speed is crazy fast! They team is also amazing and have been responsive to all our needs. 100% recommend!

Ed O.

Tom's River, NJ

Truvolv revamped our website quickly and turned it into an excellent, high-functioning, informative and aesthetically pleasing site for potential customers to visit. The team is personal, responsive, and highly knowledgeable. We’ve noticed an increase in online leads almost immediately and look forward to the continued growth. Thank you Truvolv!

Orange, CA

Hailey and Bryan have been great partners to us. Both are very professional and go above and beyond to help us resolve our many challenges.