Director of Senior Living Sales & Growth

Experience Senior Living; Florida; On-site; USD 90,000 - 140,000; Full time

Benefits offered by this job

Medical insurance

Dental and vision

STD/LTD

Life insurance

401k with employer matching

Paid holidays

PTO

Job summary

Experience Senior Living is seeking a Director of Sales to lead the community's sales initiatives and drive census growth. The role focuses on in-person visits, tours, and building relationships with referral sources to ensure high conversion of inquiries to move-ins.

The candidate should have a background in senior living sales, strong communication skills, and the ability to manage a team across weekends and holidays. A Bachelor's degree or equivalent experience is preferred.

Qualifications

• Bachelor's degree or equivalent experience and education preferred.
• Background in sales or leasing in the health care or senior living industry helpful.
• Creative and out of the box thinking desired.
• Expertise in relationship selling and ability to close.
• Experience with motivational interviewing techniques preferred.

Responsibilities

• Meet or exceed monthly company/community sales standards.
• Primary focus on sales zone activities including face to face visits and tours.
• Respond to inquiries by telephone, email, online, and in person.
• Maintain the community’s database with inquiries, referrals, and follow up communications.
• Develop and maintain relationships with referral sources and conduct field visits.
• Qualify referral sources and match services to needs to maximize referrals.
• Research local competition and new services; update market information.
• Create and oversee the annual community sales and marketing plan and ROI analysis.
• Track move-ins/move-outs and manage referral activity follow-ups.
• Assist with move-in paperwork and ensure compliance with policies and state regulations.
• Provide regional management with reports on sales efforts and census growth.
• Attend sales training events and implement techniques to grow census/revenue.
• Promote events to attract residents and visitors.

Skills

Relationship selling

Closing

Motivational interviewing

Verbal communication

Written communication

English language

Education

Bachelor's degree or equivalent experience

Tools

Microsoft Outlook

Microsoft Word

Microsoft Excel

PowerPoint

Job description

Experience Senior Living is seeking a Director of Sales to lead the community's sales initiatives and drive census growth. The role focuses on in-person visits, tours, and building relationships with referral sources to ensure high conversion of inquiries to move-ins.

The candidate should have a background in senior living sales, strong communication skills, and the ability to manage a team across weekends and holidays. A Bachelor's degree or equivalent experience is preferred.