Director of Sales & Marketing

Discoversarabella; Sarasota (FL); Vor Ort; USD 90.000 - 130.000; Vollzeit

Benefits dieser Stelle

Medical benefits

Dental benefits

Vision benefits

Life Insurance

Voluntary Disability

PTO

401(k) with match

Zusammenfassung

AgeWell Solvere Living in Sarasota, FL seeks a Marketing Director/Director of Community Relations to drive direct sales, meet occupancy goals, and maximize revenue by attracting qualified prospects and converting them into residents. The role leads outreach activities and implements the marketing plan.

You will coordinate with the General Manager, Residency Counselor, and Relocation Specialist, oversee group presentations, referrals, and communications with the community.

Qualifikationen

• Five years of sales/marketing experience with a proven track record.
• Experience in senior living or healthcare referrals is a plus.
• Strong communication and public relations skills.

Aufgaben

• Direct sales and marketing to achieve occupancy and revenue goals.
• Lead outreach, group presentations, and referrals with a customer-focused approach.
• Coordinate with GM, Residency Counselor, and Relocation Specialist on plans.
• Back-up direct sales activities and manage marketing plans execution.

Kenntnisse

Sales/Marketing experience

Communication skills

Public relations

Travel willingness

Group presentations

Tools

Microsoft Office

Jobbeschreibung

Inspiration lives here.

At AgeWell Solvere Living, we don't just offer you a job; we invite you to become part of a dynamic team that champions your potential. Just as we honor the legacies of those who reside in our communities, we celebrate the dreams of those who work alongside us. Imagine a workplace where your efforts make a meaningful impact on lives, where your ideas are valued, and your growth is nurtured. That's the spirit of our culture - supportive, inclusive, and empowering.

As a certified Great Place to Work for 9 years in a row, we proudly offer eligible team members:

• Medical, Dental and Vision benefits
• Company-paid Life Insurance and Voluntary Disability
• Generous Paid Time Off (PTO) Plan and paid holidays
• 401(k) Retirement Savings Plan with company match

https://info.flclearinghouse.com

Aboutthis Role:

TheMarketing Director/Director of Community Relations is responsible for direct sales, meeting pre-lease goals andtargets, achieving maximum occupancy and total revenue potential of theCommunity by attracting qualified prospects and converting those prospects intoResidents. Responsibilities include management of the department reporting aswell as the execution of the marketing plan.

EssentialFunctions:

• Responsiblefor Community outreach and education activities for creating referrals.
• Specificgoals include but are not limited to:
• Twointernal group presentations per month
• Twoexternal group presentations per month
• Twotargeted group mailings per month
• Tenmeetings with potential new referrers per week
• Onefax bomb per month to key referral sources
• Fifteentelephone calls per day
• Fivereferrals received per week
• Coordinatesoutreach meetings for other key staff including General Manager,ResidencyCounselor, and Relocation Specialist.
• Providesdirect sales back-up for Community Residency Counselor, answeringtelephoneinquiries, scheduling visits, conducting tours and closing sales asneededwhen Community Residency Counselor is not available.
• Knowsand consistently uses a customer-oriented selling approach.
• Providesalternate weekend coverage.
• Participateswith Residency Counselor and Relocation Specialist on developmentofeffective sales and marketing plans drawing on information from analysisof thecompetitive environment.
• Updateskey competitor evaluation and price surveys semi-annually.
• Complianceand Safety
• Followsall emergency procedures
• Understandsall safety practices and procedures.

Communication:

• Exhibitsexcellent customer service and public relations skills.
• Iscreative, energetic, enthusiastic, patient, flexible, encouraging, andteam-oriented.
• Displayspatience, tact, enthusiasm and a cheerful disposition.
• Promotesthe Community in a positive manner and effectively communicateSolutionsAdvisor Managed Community values to Residents, families, visitors,andAssociates.
• Excellentcustomer service and public relations skills.
• Cheerfulpersonality.
• Keendesire to serve seniors.
• Fiveyears sales/marketing experience with a proven track record.
• Effectiveproblem-solving skills.
• Creativeapproach to goals and problems.
• Experienceworking with seniors.
• Demonstratesproficiency in Microsoft Office and other marketing-related software.
• Provenrecord of identifying and developing professional referral sources.
• PhysicalRequirements
• Spendsat least 30% of time on travel to referralsources in market area.

Miscellaneous

• Mayspend as much as 30% oftime on travel to referral sources in market area.
• Maybe required to work weekends and holidays as assigned.
• Maybe required to work on shifts other than the one for which hired.
• Subjectto exposure to infectious waste, diseases, conditions, etc., includingHIV,AIDS, and Hepatitis B and C viruses.
• Couldbe subject to hostile and emotionally upset Residents due to mentalstatus.
• Background,criminal, and drug tests may be required.
• Maybe asked to submit to random drug test during employment.
• Mayhave their picture taken and image used in social media or communityadvertising.
• Maybe video recorded from devices installed by families in residents’apartments.