Director of Sales

Tharaldson Hospitality Management LLC; Newark (CA); On-site; USD 80,000 - 85,000; Full time

Benefits offered by this job

Competitive Pay

Bonus Program

Daily Pay Option

401(k) with Profit Sharing

Paid Vacation

Employee Hotel Discounts

Supportive and Team-Oriented Culture

Job summary

Tharaldson Hospitality Management LLC is seeking a Director of Sales for the Newark area. The role focuses on developing strategic sales initiatives to drive hotel revenue and market share, cultivating new business, and maintaining client relationships.

You will lead sales initiatives, manage relationships with corporate accounts, and collaborate with operations to ensure exceptional guest experiences. A strong background in hospitality sales and familiarity with major brands is highly valued.

Qualifications

• 2+ years of hotel sales experience.
• Director of Sales experience preferred but not required for highly qualified candidates.
• Experience with Marriott, Hilton, Hyatt, IHG, Wyndham, or other major hotel brands is preferred.
• Knowledge of hotel sales processes, revenue management principles, and market segmentation.
• Experience utilizing brand sales systems, CRM platforms, and Microsoft Office.
• Proven ability to prospect, develop new business, and maintain long-term client relationships.
• Strong networking, negotiation, presentation, and communication skills.
• Self-motivated with excellent organizational and time management abilities.
• Valid driver's license and reliable transportation.
• Ability to travel locally for client meetings, networking events, and sales calls.
• Associate's degree in Hospitality, Business, Marketing, or a related field preferred, or an equivalent combination of education and experience.

Responsibilities

• Develop and execute the hotel's annual sales and marketing plan in partnership with the General Manager.
• Prepare, manage, and monitor the sales budget and revenue goals.
• Prospect for new business through networking, cold calling, outside sales, and community involvement.
• Build and maintain relationships with corporate accounts, group clients, and local businesses.
• Conduct regular sales appointments, property tours, and client presentations.
• Analyze market trends, competitor activity, STAR reports, and revenue data to identify growth opportunities.
• Collaborate with Revenue Management to maximize occupancy and ADR.
• Utilize brand-specific sales systems and CRM tools to track leads, sales activity, and production.
• Represent the hotel at networking events, trade shows, and community organizations.
• Provide sales support and training to hotel team members as appropriate.
• Work closely with Operations to ensure exceptional guest experiences and client satisfaction.
• Perform other duties as assigned.

Skills

Hotel sales experience

Relationship building

Negotiation skills

Presentation skills

Communication skills

Time management

Driver's license

Education

Associate's degree in Hospitality, Business, Marketing, or related field

Tools

CRM platforms

Brand sales systems

Microsoft Office

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Director of Sales

SALES & MARKETING Full Time Sales Newark SpringHill Suites, Newark, CA, US 2 Attachments

2 days ago Requisition ID: 11288

Salary Range: $80,000.00 To $85,000.00 Annually

Director of Sales

SpringHill Suites Newark-Fremont

Wage: $80,000 - $85,000 BOE, and Bonus Potential!

Are you ready to take your hospitality sales career to the next level?
Are you a relationship builder who thrives on driving revenue, developing new business, and leading sales initiatives? If you're passionate, energetic, and results-driven, Tharaldson Hospitality Management wants to hear from you!

At Tharaldson, we believe our people are our greatest asset. We provide a professional, collaborative work environment with opportunities for advancement, career development, and the ability to make a meaningful impact. With over 90 hotels nationwide and continued growth planned over the next several years, there's never been a better time to join our team.

What We Offer

• Competitive Pay
• Bonus Program
• Daily Pay Option
• 401(k) with Profit Sharing
• Paid Vacation
• Employee Hotel Discounts
• Supportive and Team-Oriented Culture

Position Summary

The Director of Sales is responsible for developing and executing strategic sales initiatives that drive hotel revenue and market share. This individual will cultivate new business, maintain strong client relationships, analyze market trends, and partner closely with hotel leadership to achieve revenue goals.

Essential Job Functions

• Develop and execute the hotel's annual sales and marketing plan in partnership with the General Manager.
• Prepare, manage, and monitor the sales budget and revenue goals.
• Prospect for new business through networking, cold calling, outside sales, and community involvement.
• Build and maintain relationships with corporate accounts, group clients, and local businesses.
• Conduct regular sales appointments, property tours, and client presentations.
• Analyze market trends, competitor activity, STAR reports, and revenue data to identify growth opportunities.
• Collaborate with Revenue Management to maximize occupancy and ADR.
• Utilize brand-specific sales systems and CRM tools to track leads, sales activity, and production.
• Represent the hotel at networking events, trade shows, and community organizations.
• Provide sales support and training to hotel team members as appropriate.
• Work closely with Operations to ensure exceptional guest experiences and client satisfaction.
• Perform other duties as assigned.

Qualifications

To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements below are representative of the knowledge, skills, and abilities required. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.

What We’re Looking For

• 2+ years of hotel sales experience preferred.
• Previous Director of Sales experience preferred but not required for highly qualified candidates.
• Experience with Marriott, Hilton, Hyatt, IHG, Wyndham, or other major hotel brands is preferred.
• Knowledge of hotel sales processes, revenue management principles, and market segmentation.
• Experience utilizing brand sales systems, CRM platforms, and Microsoft Office.
• Proven ability to prospect, develop new business, and maintain long-term client relationships.
• Strong networking, negotiation, presentation, and communication skills.
• Self-motivated with excellent organizational and time management abilities.
• Valid driver's license and reliable transportation.
• Ability to travel locally for client meetings, networking events, and sales calls.
• Associate's degree in Hospitality, Business, Marketing, or a related field preferred, or an equivalent combination of education and experience.

Tharaldson Hospitality Management is an Equal Opportunity Employer. We are committed to creating an inclusive workplace and making employment decisions without regard to race, color, religion, sex, national origin, age, disability, genetic information, veteran status, or any other protected status under applicable federal, state, or local law.

Reasonable Accommodation

Applicants with disabilities who require a reasonable accommodation during the application or hiring process should notify the Human Resources Department. Tharaldson Hospitality Management is committed to providing reasonable accommodations in accordance with applicable laws.