Director of Sales

ONE Sotheby's International Realty; Fort Lauderdale (FL); On-site; USD 100,000 - 150,000; Full time

Benefits offered by this job

Competitive commission structure

Opportunities for advancement

Job summary

A leading luxury real estate firm is seeking a Director of Sales to lead their sales program at new developments. The role involves managing sales agents, developing strategic plans to drive revenue, and ensuring effective client relationships. Ideal candidates will have a strong real estate background, a Florida real estate license, and experience in sales leadership. This position offers a competitive commission structure and opportunities for advancement based on performance.

Qualifications

• Proven ability to communicate strategies effectively across diverse backgrounds.
• Strong leadership track record with on-site team culture.
• Demonstrated success in managing sales processes.

Responsibilities

• Monitor sales and market trends to drive revenue growth.
• Lead a team of salespeople and ensure effective talent management.
• Develop and implement complex sales strategies.

Skills

Real estate industry experience

Sales leadership

Interpersonal communication

Ability to mentor

Bilingual English/Spanish

Education

Active Florida real estate license

Tools

CRM systems

Job description

ONE Sotheby's International Realty is the premier source for luxury real estate and development opportunities along Florida's East Coast, with 30 offices spanning from Miami and Key Biscayne to Vero Beach and Jacksonville. For more than 250 years, the Sotheby's name has exemplified the promise of a life well lived, and ONE Sotheby's International Realty's direct affiliation with Sotheby's and Sotheby's International Realty has offered the company unparalleled, global reach with a network of more than 26,000 associates in more than 81 countries and territories with more than 1,000+ offices.

The firm's Development Division is a leader in luxury pre‑construction sales and marketing, offering an insider perspective and superior market intelligence to help partners navigate the unique real estate landscape from pre‑acquisition to sell‑out. The Development Division represents some of Florida's most iconic new developments and renowned brands worldwide, providing an unparalleled level of service and proven results for its clients.

ONE Sotheby's International Realty's Development Division is hiring a Director of Sales to lead the sales program at one or several new developments depending upon the candidate's capabilities. The Director of Sales will report to EVP of New Development Sales in the relevant geographic territory. The Director of Sales will be responsible for onboarding and managing sales agents, managing the CRM, reporting Sales Gallery traffic daily, weekly, and monthly, presenting purchase offers and overseeing the contract signing to closing process with purchasers, running weekly developer sales meetings, working with marketing to create effective and cohesive sales and marketing programming, and designing, developing, and executing thoughtful strategies and tactics to improve overall sales performance.

Responsibilities

• Monitors and analyzes sales and market trends
• Develop and execute strategic sales plans to drive revenue growth for luxury construction projects
• Provides guidance on the site construction opening and closing of sales centers and model units
• Leads and influences a successful and experienced team of salespeople
• Builds, manages, and maintains a high‑performance team through effective talent recruitment, coaching, and development
• Ensures that the management of the purchase/sale process from point of sale to closing is strongly maintained by the sales team
• Leads the sales process from prospecting and lead generation to closing deals and managing client relationships
• Liaises with internal departments to ensure inventory levels are adequate to meet sales objectives and that price points are fair, realistic, and remain profitable
• Ensures the sales center is flawless in both presentation and marketing appeal
• Ensures the services offered are consistent with the developer's and ONE Sotheby's brand values (lifestyle, innovation, design, sustainability, quality and value)
• Achieves targets for revenue, profitability, and sales growth
• Monitors opportunities to adjust sales prices that maximize profit and maintain acceptable rates of sale
• Maintains consistent daily communication with all external parties involved with each transaction – client and/or their representatives, legal teams, outside brokers, construction and design teams, etc.
• Provides regular reports and updates on sales activities, pipeline status, and revenue projections to senior management
• Works with EVP of Sales, Marketing Director, Research and VP of Operations to develop and implement complex sales and marketing strategies, inventory controls, incentives, media plans, etc. consistent with the goals of the development
• Represents the company at industry events, networking functions, and trade shows to promote our brand and expand our presence in the luxury market
• Manages third‑party sales tools including the MLS and CRM systems
• Stays informed about market trends, competitor activities, and industry developments to identify new opportunities, maintain a competitive edge, and speak with clients and customers with fact‑based data

Other duties as requested by management.

Requirements

• Strong real estate industry experience combined with sales leadership success; new development/new home sales preferred.
• Active Florida real estate license required.
• Proven ability to effectively communicate sales strategies and presentations across multiple business channels and with clients and customers from diverse cultural and socioeconomic backgrounds.
• Strong leadership and mentoring mindset and track record. Ability to create a healthy on‑site team culture – a demonstrated execution mindset and a record of success in achieving results by managing up as well as down.
• Excellent interpersonal communication skills (bilingual: English/Spanish, multilingual or other languages preferred but not required).
• Entrepreneurial and structured thinker/doer preferred.
• Come to the interview prepared to share sales success stories and an example of where you could have handled a significant situation differently.

Benefits

• Competitive commission structure with potential draw.
• Ability to move up to more senior sales positions quickly based on performance.