Director of Product Growth & Strategy
Capitol Broadcasting Company Inc
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Benefits offered by this job
Job summary
Capitol Broadcasting Company seeks a Director of Product to own growth across WRAL Media’s digital platforms, including WRAL.com, the WRAL News app, the WRAL Weather app, and CTV/smart TV apps. This growth-focused role sets the product roadmap, prioritization, UX standards, and growth goals while partnering with Sales, Brand, News, and Technology to translate opportunities into revenue-ready packages.
The role advances toward establishing a Data & Insights function and shaping future GTM
Qualifications
- Bachelor’s degree in a related field or equivalent experience.
- 7+ years in digital product management across media or consumer apps.
- Proven roadmapping, cross-functional leadership, and revenue-focused thinking.
Responsibilities
- Owns product growth across WRAL Media platforms and apps.
- Sets product roadmap, prioritization, and UX standards across platforms.
- Translates opportunities into revenue-ready packages with Sales/Brand/News/Tech.
- Leads data & insights initiatives and defines GTM strategy with leadership.
Skills
Education
Tools
Job description
Capitol Broadcasting Company seeks a Director of Product to own growth across WRAL Media’s digital platforms, including WRAL.com, the WRAL News app, the WRAL Weather app, and CTV/smart TV apps. This growth-focused role sets the product roadmap, prioritization, UX standards, and growth goals while partnering with Sales, Brand, News, and Technology to translate opportunities into revenue-ready packages.
The role advances toward establishing a Data & Insights function and shaping future GTM
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