Director of Paid Search & AI-Driven Campaigns

Carnegie; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

Carnegie is seeking a Director of Paid Search to lead strategy for a portfolio of high-impact clients and manage a team of 2–4 professionals. You will shape how campaigns are built, run, and optimized, aligning with client goals and outcomes while growing Carnegie's Paid Search practice as AI reshapes the landscape.

You will also coach, train, and evaluate team members, participate in hiring and planning, and collaborate with Google Premier partners to maintain high-quality delivery and client

Qualifications

• Bachelor's degree in Marketing or Advertising.
• 5+ years of Paid Search experience in Google Ads.
• Minimum 2 years of management experience with direct reports.
• Google Ads certification, or willingness to get certified.
• Experience with Asana or similar PM tools and Google Workspace a plus.

Responsibilities

• Own end-to-end Paid Search strategy and execution for assigned accounts.
• Guide campaign strategy through the AI-driven search landscape, using automation and AI features.
• Partner with Digital Strategists on proposals, RFPs, and pivots; join client calls as needed.
• Use Clarity, GA4, and dashboards to track performance against goals.
• Work with cross-functional teams to share best practices and drive process improvements.

Skills

Paid Search

Team leadership

Data analysis

Google Ads

Communication

Education

Bachelor's degree in Marketing or Advertising

Tools

Asana

GA4

Google Workspace

Clarity

Job description

Carnegie is seeking a Director of Paid Search to lead strategy for a portfolio of high-impact clients and manage a team of 2–4 professionals. You will shape how campaigns are built, run, and optimized, aligning with client goals and outcomes while growing Carnegie's Paid Search practice as AI reshapes the landscape.

You will also coach, train, and evaluate team members, participate in hiring and planning, and collaborate with Google Premier partners to maintain high-quality delivery and client