Director of Media Operations & Campaign Systems

Merkle Italia; New York (NY); On-site; USD 114,000 - 153,000; Full time

Benefits offered by this job

Medical, vision, and dental insurance

Life insurance

Disability insurance (short/long-term)

401k

Flexible paid time off

15+ paid holidays per year

Paid sick and safe leave

Paid parental leave

Job summary

Dentsu Media in New York is seeking a Director of Media Operations to lead campaign systems, tagging frameworks and cross-channel taxonomy. You will partner with senior leadership and tech partners to optimize processes and elevate client outcomes.

The role requires deep ad tech knowledge and hands-on experience with CM360, DV360, and programmatic DSPs, plus strong analytics and stakeholder management capabilities. This is a full-time, on-site position with competitive benefits.

Qualifications

• Bachelor’s Degree required
• 6+ years of industry experience preferred
• Strong knowledge of ad serving and rich media tech
• Comfortable with Html/coding basics
• Excellent time management and analytics skills

Responsibilities

• Evaluate and recommend verification solutions, vendors and processes
• Coordinate assets and media tags with internal teams, partners and clients
• Serve as subject matter expert for technical issues in digital ad campaigns
• Maintain understanding of ad tech landscape with a focus on integration
• Lead tagging frameworks and cross-channel taxonomy development
• Facilitate NTAs and participate in alpha/beta product phases
• Develop partner POVs per client requests

Skills

Ad operations

Analytics

Tag management

Campaign management

Data analysis

MS Office

Education

Bachelor’s Degree

Tools

CM360

DV360

The Trade Desk

GA4

Tagging/Ad tech

Job description

Dentsu Media in New York is seeking a Director of Media Operations to lead campaign systems, tagging frameworks and cross-channel taxonomy. You will partner with senior leadership and tech partners to optimize processes and elevate client outcomes.

The role requires deep ad tech knowledge and hands-on experience with CM360, DV360, and programmatic DSPs, plus strong analytics and stakeholder management capabilities. This is a full-time, on-site position with competitive benefits.