Director of Marketing & Growth Engine

Sage City; Austin (TX); Hybrid; USD 180,000 - 260,000; Full time

Benefits offered by this job

Competitive annual bonuses

Comprehensive health, dental, and vis

401(k) retirement match

32 days paid time off (22 personal, 10

18 weeks of paid parental leave

Work Away Program

Sage Foundation volunteering

Job summary

Sage Retail is seeking a Director of Marketing to rebuild and lead a high-impact marketing function. This hybrid role blends strategy with hands-on execution, building an integrated demand-gen engine across inbound, outbound, ABM, paid media, content, and partner marketing.

You will lead a multidisciplinary team, transform the website for pipeline growth, and shape a modern marketing technology stack. Ideal candidates bring significant B2B SaaS marketing leadership, a track record of achieving

Qualifications

• Significant B2B marketing leadership experience, ideally gained in SaaS/retail technology.
• Built or transformed a marketing function and created a repeatable pipeline-generation engine.
• Delivered measurable pipeline across inbound, outbound, ABM, paid media, content, customer and partner marketing.
• Strong commercial mindset linking marketing investment to pipeline, revenue and customer growth.
• Led website transformation and digital conversion initiatives.
• Owned or significantly developed a modern marketing technology stack.
• Strong knowledge of marketing analytics, funnel performance, attribution and ROI.
• Led multidisciplinary teams through change in complex, matrix organisations.
• Developed strategic market positioning, narratives and executive-level thought leadership.
• Practical experience using AI in marketing or strong curiosity to develop this further.
• Excellent communication to partner with senior leaders across Sales, Product, Partners, Customer Success and Finance.
• Experience with Salesforce, HubSpot and 6Sense.

Responsibilities

• Build an integrated demand-gen engine across inbound, outbound, ABM, paid media, content, customer and partner marketing.
• Translate targets into campaign, channel and pipeline plans with measurable results.
• Collaborate with Sales on target accounts and follow-up priorities.
• Lead a high-performing marketing team and establish operating rhythms.
• Redesign and redevelop the Sage Retail website to boost pipeline generation.
• Shape the marketing tech roadmap to enable segmentation, automation and reporting.
• Drive partner marketing, enablement and co-marketing initiatives.
• Ensure campaigns are measured against commercial outcomes and ROI.

Skills

B2B marketing leadership

pipeline-generation engine

ABM

data-driven marketing

cross-functional leadership

website transformation

marketing technology stack

marketing analytics & ROI

change management

AI in marketing

stakeholder influence

Salesforce

HubSpot

6Sense

Tools

Salesforce

HubSpot

6Sense

Job description

Sage Retail is seeking a Director of Marketing to rebuild and lead a high-impact marketing function. This hybrid role blends strategy with hands-on execution, building an integrated demand-gen engine across inbound, outbound, ABM, paid media, content, and partner marketing.

You will lead a multidisciplinary team, transform the website for pipeline growth, and shape a modern marketing technology stack. Ideal candidates bring significant B2B SaaS marketing leadership, a track record of achieving