Director of Insights & Measurement Stewardship

mrbeastyoutube; New York (NY); Sur place; USD 180 000 - 240 000; Plein temps

Résumé du poste

Beast Industries is seeking a Director of Insights, Research Stewardship to lead the measurement and research practices across client partnerships. You will manage third-party vendors, translate brand KPIs into actionable research plans, and deliver insights that drive growth and strengthen relationships.

The role requires deep expertise in media research, brand measurement, and advertising effectiveness, with strong vendor management and client-facing capabilities.

Qualifications

• 10–15 years of experience in media research, brand measurement, or advertising effectiveness.

Responsabilités

• Own the third-party measurement vendor portfolio and ensure alignment with client objectives.
• Author the measurement brief for substantial integrations, translating brand KPIs into a concrete research plan.
• Steward vendor relationships, accelerate turnaround, and ensure depth of insight.
• Package insights for clients and internal leadership with clear narratives and actionable recommendations.
• Provide feedback loops to Partnership leads and Creative Ops to inform future work.

Connaissances

Media research

Brand measurement

Advertising effectiveness

Vendor management

Client-facing

Quantitative data

Qualitative data

Outils

Nielsen

Comscore

Kantar

MRI-Simmons

Meltwater

Ripple

Description du poste

Beast Industries is seeking a Director of Insights, Research Stewardship to lead the measurement and research practices across client partnerships. You will manage third-party vendors, translate brand KPIs into actionable research plans, and deliver insights that drive growth and strengthen relationships.

The role requires deep expertise in media research, brand measurement, and advertising effectiveness, with strong vendor management and client-facing capabilities.