Director of Hybrid Workforce Innovation & Revenue Growth

Lasell University; Newton (MA); On-site; USD 95,000 - 100,000; Full time

Benefits offered by this job

Hybrid/remote work options

Competitive salary

Tuition benefits

Generous time off

Retirement plan

Job summary

Lasell University seeks an entrepreneurial and results-driven academic leader to serve as Director of Workforce Development and Talent Transformation. This role advances revenue diversification through innovative workforce-aligned programs, including micro-credentials, certificates, corporate training, associate degrees, and non-degree offerings, with both B2B and B2C models.

Reporting to the Vice President of Workforce Development and Graduate Studies, the Director will design, launch, and

Qualifications

• Master’s degree in business, education, or related field.
• 3+ years of experience in workforce development, continuing education, corporate training, or business development.
• Experience with adult learner population.
• Demonstrated success in revenue generation, program development and growth, and business development, preferably in education or corporate training sectors.
• Exceptional professional networking, negotiating, and communication skills.
• Experience building and managing employer partnerships.
• Strong financial acumen, including budgeting, pricing strategy, and revenue forecasting.
• Exceptional communication

Responsibilities

• Develop and execute a comprehensive workforce development business strategy focused on new revenue generation and program growth.
• Design and launch market-responsive, revenue-producing programs, including associate degrees, certificates, micro-credentials, non-credit offerings, corporate training, and bootcamps.
• Conduct market analysis and use labor market data to identify high-demand, high-margin program opportunities and identify partnerships for the programs.
• Build scalable program models that can be delivered in flexible formats (online, hybrid, corporate on-site).
• Secure and grow revenue-generating partnerships with employers, corporations, and industry associations.
• Develop customized training solutions, executive education, and upskilling/reskilling programs for organizations based on talent needs.
• Negotiate contracts, develop and implement pricing models, and execute service agreements to ensure financial sustainability and profitability.
• Establish Lasell as a preferred workforce training provider regionally and nationally.
• Operate workforce development as a quasi-enterprise unit, with clear revenue targets, growth goals, and return-on-investment expectations.
• Align workforce programming with student pipelines to create fee-based and per credit tuition rate models, employer-sponsored cohorts, and apprenticeship programs models to maximize market competitiveness.
• Expand employer-sponsored programs, seminars, boot camps, and immersive initiatives that may include cost-sharing or revenue components.
• Identify and pursue new markets, including adult learners, alumni, international, and corporate audiences.
• Collaborate with University Advancement to secure funding sources including grants, sponsorships, and philanthropic support that complement revenue streams.
• Lead and support a team of program directors through external accreditations, curricular development and assessment, and university operations.
• Manage and support an existing portfolio of workforce development and professional studies programs.
• Collaborate with academic leadership to align revenue-generating programs with institutional strengths.
• Partner with Enrollment, Marketing, and Academic Operations to drive enrollment growth in workforce programs.
• Work with business and finance to develop payment systems and processes, pricing strategies, budgets, and revenue projections.
• Establish and execute the development of innovative programs and initiatives from concept to completion.
• Supervise and evaluate program directors, staff, and instructors/adjuncts.
• Establish and track clear revenue targets, enrollment goals, and profit margins.
• Monitor program financial performance and continuously refine offerings to improve return on investment.
• Use data analytics to evaluate program success, customer satisfaction, and market competitiveness.

Skills

Communication

Negotiation

Networking

Business development

Financial acumen

Employer partnerships

Education

Master’s degree in business, education, or related field

Job description

Lasell University seeks an entrepreneurial and results-driven academic leader to serve as Director of Workforce Development and Talent Transformation. This role advances revenue diversification through innovative workforce-aligned programs, including micro-credentials, certificates, corporate training, associate degrees, and non-degree offerings, with both B2B and B2C models.

Reporting to the Vice President of Workforce Development and Graduate Studies, the Director will design, launch, and