Director of Digital Insights & Conversion Optimization

Experimentation Jobs; New York (NY); On-site; USD 150,000 - 210,000; Full time

Job summary

Optimum is seeking a Director of Digital Insights & Optimization to lead a team focused on driving growth through data-driven insights, experimentation, and conversion rate optimization across the digital ecosystem.

You will own the A/B testing roadmap and oversee experimentation across acquisition funnels, landing pages, checkout experiences, and self-service journeys to deliver measurable improvements in conversion and revenue.

Responsibilities

• Lead a team driving digital growth through data-driven insights, experimentation, and conversion rate optimization.
• Own the A/B testing and experimentation roadmap across acquisition funnels, landing pages, checkout flows, and self-service journeys.
• Partner with Product and Technology teams to define requirements and measurement plans for new initiatives.

Job description

Optimum is seeking a Director of Digital Insights & Optimization to lead a team focused on driving growth through data-driven insights, experimentation, and conversion rate optimization across the digital ecosystem.

You will own the A/B testing roadmap and oversee experimentation across acquisition funnels, landing pages, checkout experiences, and self-service journeys to deliver measurable improvements in conversion and revenue.