Director of Digital Growth: E‑Commerce, CRM & Loyalty

Huddle House; Sandy Springs (GA); On-site; USD 120,000 - 160,000; Full time

Job summary

Huddle House seeks an accomplished digital marketing leader to own ecommerce strategy, loyalty, CRM, and multi-channel campaigns for a guest-facing brand. You will drive online ordering optimization and cross-channel initiatives in a fast-paced environment.

Responsibilities include managing third- party delivery partnerships, leading CRM programs, and growing loyalty and catering initiatives while collaborating with product, operations, and marketing teams to maximize guest value.

Qualifications

• Experience in managing e-commerce, loyalty programs, CRM ecosystems, and multi-channel digital strategies.
• Strong analytical mindset with ability to interpret digital metrics and data.
• Leadership experience with cross-functional teams and external partners.

Responsibilities

• E-Commerce Strategy & Performance: Lead optimization and growth of the digital storefront and ordering platforms, focusing on CRO and UX.
• Third-Party Delivery (3PD) Management: Oversee relationships with delivery aggregators, optimize visibility and profitability.
• CRM, Lifecycle Marketing & Data Strategy: Spearhead enterprise CRM to drive personalized segmentation and automated campaigns.
• Loyalty Program Leadership: Manage loyalty program, engagement, rewards, and gamification to boost CLV.
• Catering: Drive off-premise strategy, campaigns, and online ordering for catering growth.

Education

Bachelor’s degree in Marketing, Business, Digital Media, or a related field

Job description

Huddle House seeks an accomplished digital marketing leader to own ecommerce strategy, loyalty, CRM, and multi-channel campaigns for a guest-facing brand. You will drive online ordering optimization and cross-channel initiatives in a fast-paced environment.

Responsibilities include managing third- party delivery partnerships, leading CRM programs, and growing loyalty and catering initiatives while collaborating with product, operations, and marketing teams to maximize guest value.