Director of Creator & Influencer Partnerships

Monster Energy; Corona, Miami, New York (CA, FL, NY); Vor Ort; USD 136.000 - 181.000; Vollzeit

Zusammenfassung

Monster Energy is seeking a Creator and Influencer Director to architect and lead the creator ecosystem for the Strategy Brands portfolio, spanning Reign, NOS, Bang, Storm, and Full Throttle. You will set long-term vision, operating model, and talent strategy for creator partnerships to accelerate brand equity and consumer engagement.

You will hire and lead the creator marketing team, approve partnerships, and build scalable processes—from sourcing to contracts and campaigns—while aligning with

Qualifikationen

• 7+ years in creator/influencer marketing with top-talent relationships.
• Experience managing agencies and negotiating contracts.
• Strong social media and brand marketing background.

Aufgaben

• Set the creator and influencer marketing strategy across five brands.
• Hire, lead, and develop the creator marketing team.
• Approve top talent and manage key relationships.
• Build cross-brand processes for creator programs.
• Define measurement and connect to business results.
• Direct creator-led events and activations.
• Collaborate with Legal and Finance on contracts and disclosures.

Kenntnisse

Creator marketing strategy

Team leadership

Contract negotiation

Agency management

Marketing analytics

Ausbildung

Bachelor's degree in Marketing/Business/Communications

Jobbeschreibung

Monster Energy is seeking a Creator and Influencer Director to architect and lead the creator ecosystem for the Strategy Brands portfolio, spanning Reign, NOS, Bang, Storm, and Full Throttle. You will set long-term vision, operating model, and talent strategy for creator partnerships to accelerate brand equity and consumer engagement.

You will hire and lead the creator marketing team, approve partnerships, and build scalable processes—from sourcing to contracts and campaigns—while aligning with