Director of Client Strategy & Growth

Stream Companies

West Chester (Chester County)

On-site

USD 120,000 - 160,000

Full time

10 days ago

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Job summary

Stream Companies in West Chester, PA, seeks a Director of Client Strategy to lead client relationships and strategic direction for automotive, consumer, and B2B accounts. You will partner with internal teams to translate objectives into campaigns, manage budgets, and drive profitability.

The role emphasizes entrepreneurial spirit, leadership, and willingness to develop innovative solutions while ensuring client success and agency growth.

Qualifications

  • Bachelor’s Degree in Business or Communications/Advertising Preferred.
  • 5-7 years’ experience at advertising or marketing agency required.
  • Traditional and digital media experience as well as holistic planning is required.
  • Healthcare and multi-unit home services experience required.
  • Experience speaking to and presenting to dealer principals and general managers/automotive decision makers.
  • Highly proficient in Microsoft Office Suite—Excel, Word and PPT.
  • Experience speaking to and presenting to dealer principals and general managers/automotive decision makers.
  • Ability to read and understand campaign analytics in various platforms whilst being able to communicate them internally and to clients.
  • Ability to articulate and deliver rationale for media recommendations to clients; work closely with media department and social media team.
  • Experience with social media marketing (Facebook, Twitter, Instagram)

Responsibilities

  • Develop strong relationships between clients, internal team, and partners; communicate client needs, project status, rationale, KPIs, and new business opportunities.
  • Travel to and from the client's physical location. This could be via car, train or plane.
  • Develop strategic recommendations for assigned clients.
  • Present the Director’s strategic recommendations to the client.
  • Own the client and be the advocate to ensure that the team is aligned to deliver on scope of work.
  • Collaborate with creative and project teams to prepare briefs, facilitate internal kickoffs, and translate client objectives into project specifications.
  • Manage digital, print, social, mobile, broadcast, and promotional campaigns.
  • Prepare budget tracking and reporting for agency profitability and project costs within a complex invoicing structure.
  • Create marketing plans, project calendars to support client initiatives.
  • Write effective proposals and RFPs, develop PowerPoint presentations, and present ideas in a compelling manner.
  • Research, Secret Shop and benchmark competitors to help determine client needs, strategies, and tactics (SWOT and PEST).
  • Review clients CRM when needed.
  • Facilitate and interpret marketing research such as focus groups, surveys, and secondary research reports.
  • Develop budgets and manage vendor and internal scoping for clients and RFPs within a complex invoicing structure.
  • Provide campaign reports (from multiple sources) and draw insights and conclusions for clients.
  • Manage email and direct mail campaigns (acquisition, engagement, or retention); list acquisition/management, nurture campaigns, content calendars.

Education

Bachelor’s Degree in Business or Communications/Advertising Preferred

Job description

Stream Companies in West Chester, PA, seeks a Director of Client Strategy to lead client relationships and strategic direction for automotive, consumer, and B2B accounts. You will partner with internal teams to translate objectives into campaigns, manage budgets, and drive profitability.

The role emphasizes entrepreneurial spirit, leadership, and willingness to develop innovative solutions while ensuring client success and agency growth.

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