Director of Analytics & Insights — Lead Strategy & Client Impact

MissionOne Media; United States; Remote; USD 135,000 - 180,000; Full time

Benefits offered by this job

Health insurance

Flexible PTO

Life insurance

401(k)

Job summary

MissionOne Media is seeking a Director, Analytics to set the vision for measurement across key accounts, lead client relationships, and scale data-driven solutions that improve media effectiveness and business performance. You will work cross-functionally to design measurement frameworks and elevate data-based decision making.

This role blends hands-on analytics with leadership, overseeing dashboards, reports, and advanced measurement projects while mentoring analysts and collaborating with data

Qualifications

• University degree and 7+ years of data and analytics experience in advertising, management consulting, marketing or digital consulting.
• Proven leadership and client-management experience across multiple accounts.
• Strong knowledge of media metrics, campaign performance evaluation, and attribution modeling (MMM).
• Experience designing and executing A/B tests, multivariate tests, geo-lift experiments, incrementality studies and other test-and-learn methods.
• Ability to identify business challenges and apply analytics-led strategies to address them.
• Stellar communication and presentation skills; able to translate complex data into actionable insights.
• Ability to train and coach colleagues; organized, detail-oriented, and good time management.
• Comfortable working in ambiguous situations.
• Proficiency with analytics and visualization tools: Excel, Tableau, Power BI; SQL is a plus.

Responsibilities

• Build measurement frameworks and reporting roadmaps from client issues and competitive positions.
• Translate data into clear, actionable insights and compelling client narratives.
• Create executive-level presentations and analyses to support client needs.
• Lead dashboards, campaign performance reports, and advanced measurement projects.
• Collaborate with data engineering, BI, and marketing science partners to refine data infrastructure and analytics workflows.
• Ensure data accuracy, integrity, and consistency across deliverables.
• Partner with planning and investment teams on budget setting and plan optimization.
• Mentor and manage a team of analysts and managers.
• Present reports to clients regularly, over the phone and in person.
• Stay current on industry trends and new analytics tools.
• Develop understanding of BarkleyOKRP and MissionOne Media solutions.

Skills

Leadership

Client management

Media metrics

Attribution modeling / MMM

A/B testing

Incrementality studies

Problem solving

Communication

Training

Adaptability

Excel

Tableau

Power BI

SQL

Education

University degree

Tools

Excel

Tableau

Power BI

SQL

Job description

MissionOne Media is seeking a Director, Analytics to set the vision for measurement across key accounts, lead client relationships, and scale data-driven solutions that improve media effectiveness and business performance. You will work cross-functionally to design measurement frameworks and elevate data-based decision making.

This role blends hands-on analytics with leadership, overseeing dashboards, reports, and advanced measurement projects while mentoring analysts and collaborating with data