Director, National Accounts – On-Premise Growth

Perpetual:; United States; On-site; USD 180,000 - 260,000; Full time

Job summary

Perpetual is partnering with a fast-growing premium food and beverage brand to appoint a Director of National Accounts for its On-Premise channel. This role owns strategy, growth, and the P&L for a high-value sales channel, reporting to the senior leader of On-Premise and translating access at senior levels into durable revenue.

You will architect a multi-year channel plan, close enterprise deals, lead cross-functional teams (marketing, operations, R&D), forecast and manage the trade spend, and

Qualifications

• Bachelor's degree in Business, Hospitality Management, or related field, or equivalent professional experience.
• 7 to 10+ years of national account management or enterprise sales experience in beverage, hospitality, or CPG, including direct ownership of a quota or channel P&L.
• Deep knowledge of the national account landscape, including key players and procurement processes.
• Experience working with foodservice distributors, beverage program managers, and bar directors.
• Proven ability to manage multi-million-dollar accounts and meet or exceed revenue targets.
• Strong negotiation skills and understanding of trade programs and promotional strategy.
• Ability to travel 30 to 50% of the time.

Responsibilities

• Strategic Account Management: Own the most senior relationships across national and regional customers at the C-suite, corporate procurement, and F&B leadership level.
• Sales Strategy & Execution: Build and own the multi-year national account strategy for the channel, setting revenue and market-share targets.
• Customer Development: Identify and pursue new business, lead contract negotiations, and close enterprise deals.
• Cross-Functional Leadership: Coordinate with distribution, marketing, and innovation teams to implement promotions and launches.
• Forecasting & Budgeting: Own the channel P&L and trade spend envelope, including revenue forecasts and ROI.
• Trade Events & Industry Presence: Represent the brand at trade shows and industry events.
• Team Leadership & Development: Mentor regional account managers and lead field sales teams.

Job description

Perpetual is partnering with a fast-growing premium food and beverage brand to appoint a Director of National Accounts for its On-Premise channel. This role owns strategy, growth, and the P&L for a high-value sales channel, reporting to the senior leader of On-Premise and translating access at senior levels into durable revenue.

You will architect a multi-year channel plan, close enterprise deals, lead cross-functional teams (marketing, operations, R&D), forecast and manage the trade spend, and