Director, Marketing Strategy & Membership Growth

Walmart; Bentonville (AR); Vor Ort; USD 110.000 - 220.000; Vollzeit

Benefits dieser Stelle

Health benefits

401(k) and stock purchase plan

Paid time off

Live Better U education benefits

Zusammenfassung

Walmart in Bentonville, AR is seeking a Director of Marketing Planning and Strategy to lead the development and execution of broad marketing strategies that grow the brand and engage customers. You will align budgets, leverage analytics, and partner with stakeholders to deliver measurable business results across channels.

The role requires leading a membership-focused team, driving lifecycle communications, and mentoring associates to maximize member value and ROI.

Qualifikationen

• Bachelor's degree in Business, Marketing, Communications, or related field and 4 years’ experience in marketing or related field OR 7 years’ experience in marketing or related field.
• 1 year's supervisory experience or experience leading cross-functional projects.
• Strong leadership and cross-functional collaboration skills.
• Analytical mindset with data-driven decision making.

Aufgaben

• Lead development and execution of comprehensive marketing strategies.
• Monitor KPIs for acquisition, loyalty, and upgrades.
• Oversee budget allocation and media investments.
• Mentor marketing teams and guide stakeholder collaboration.

Kenntnisse

Marketing strategy

Leadership

Budget management

Brand management

Data analytics

Communication

Cross-functional collaboration

Ausbildung

Bachelor's degree

Jobbeschreibung

Walmart in Bentonville, AR is seeking a Director of Marketing Planning and Strategy to lead the development and execution of broad marketing strategies that grow the brand and engage customers. You will align budgets, leverage analytics, and partner with stakeholders to deliver measurable business results across channels.

The role requires leading a membership-focused team, driving lifecycle communications, and mentoring associates to maximize member value and ROI.