Director, Library Brand, Engagement & Impact

The University of Texas at Arlington; Arlington (TX); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Comprehensive benefits

Professional development

Campus events exposure

Job summary

The University of Texas at Arlington Libraries seeks a Director of Engagement & Impact to lead marketing, communications, engagement, assessment, and donor stewardship. You will align activities with the Libraries’ goals, supervise a multidisciplinary team, and partner with campus and advancement colleagues to raise visibility and impact.

The role emphasizes evidence-based planning, high-quality storytelling, and strategic direction across print, digital, and events.

Qualifications

• Bachelor’s degree in communications, public relations, marketing, information science, public administration, or a related field and three (3) years of supervisory experience.
• Significant progressively responsible experience in communications, advancement, assessment, or organizational leadership.
• Experience developing strategies, overseeing campaigns, producing high-level messaging, and translating organizational goals into integrated marketing and engagement strategies that produce measurable outcomes.

Responsibilities

• Provide leadership, vision, and structure for the department, unifying efforts across Communications, Development, and Impact subunits.
• Oversee branding, messaging, and organizational communications across channels.
• Lead donor relations and advancement partnerships in collaboration with university campaigns.
• Promote evidence-based planning and use data to inform strategic decisions.
• Represent the library on the Executive Leadership Team and at campus events.

Skills

Leadership

Communication

Storytelling

Stakeholder relations

Data analysis

Accessibility WCAG

Project management

Mentoring

Cross-functional collaboration

Education

Bachelor's degree

Master's degree

Tools

Microsoft Office

Job description

The University of Texas at Arlington Libraries seeks a Director of Engagement & Impact to lead marketing, communications, engagement, assessment, and donor stewardship. You will align activities with the Libraries’ goals, supervise a multidisciplinary team, and partner with campus and advancement colleagues to raise visibility and impact.

The role emphasizes evidence-based planning, high-quality storytelling, and strategic direction across print, digital, and events.