Director, IT Service Product Marketing

Socket.dev; Seattle (WA); On-site; USD 164,000 - 261,500; Full time

Job summary

Salesforce seeks a Director of Product Marketing for IT & HR Service Management to drive vision, messaging, and awareness across teams. You will partner with sales, solution engineers, and product teams to deliver differentiated narratives and scalable programs that fuel demand and pipeline.

You will own go-to-market strategy, customer insights, and competitive intelligence while leading cross-functional initiatives and executive-level storytelling.

Qualifications

• 8+ years of experience in product marketing or related field.
• Experience in IT Service Management or IT operations domains.
• Excellent communication and ability to present to executives and partners.
• Strong ability to build relationships with cross-functional teams and global stakeholders.
• Ability to create compelling marketing assets and data-driven decisions.

Responsibilities

• Partner with sales and solution engineers to develop content and enablement programs.
• Define differentiated narratives, value props, and messaging for IT & HR Service Management.
• Translate marketing initiatives into actionable programs with digital and field teams.
• Develop thought leadership content, webinars, blogs, and case studies.
• Lead product launch plans and create effective sales training materials.

Skills

8+ years experience in product营销

IT Service Management experience

Executive-level presentation skills

Cross-functional collaboration

Data-driven decision making

Messaging & positioning

Tools

Apple Keynote

Microsoft PowerPoint

Job description

Salesforce seeks a Director of Product Marketing for IT & HR Service Management to drive vision, messaging, and awareness across teams. You will partner with sales, solution engineers, and product teams to deliver differentiated narratives and scalable programs that fuel demand and pipeline.

You will own go-to-market strategy, customer insights, and competitive intelligence while leading cross-functional initiatives and executive-level storytelling.