Director, Integrated B2B Strategy

dentsuaegis; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

dentsuaegis is seeking a senior strategist to develop and execute integrated strategy projects for B2B brands. You will translate strategic direction into briefs and insights, shaping how creative, content, media, and experience teams work together across earned, owned and paid channels.

You will drive brand worlds, develop comprehensive strategy systems, and mentor junior strategists while aligning with enterprise priorities.

Qualifications

• Fluency in Brand Strategy and Connections Strategy.
• Translate strategic direction into briefs grounded in insights.
• Align strategy across earned, owned and paid channels.

Responsibilities

• Translate strategic direction into powerful ideas and briefs grounded in insights.
• Develop brand worlds that bring ideas to life with character and edge.
• Help creative teams uncover strategic insights that drive their work.
• Identify where ideas reach buying groups and how they show up in context across channels.
• Bridge strategy with media and creative to ensure a unified foundation.
• Think across creative, content, media, and social to align disciplines.

Skills

Brand Strategy

Connections Strategy

Integrated Thinking

Content Strategy

Media Strategy

Leadership

Job description

dentsuaegis is seeking a senior strategist to develop and execute integrated strategy projects for B2B brands. You will translate strategic direction into briefs and insights, shaping how creative, content, media, and experience teams work together across earned, owned and paid channels.

You will drive brand worlds, develop comprehensive strategy systems, and mentor junior strategists while aligning with enterprise priorities.