Director, Institutional Marketing & Growth
New York Life Investment Management LLC
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Job summary
New York Life Investment Management is seeking a Director, Institutional Client Marketing to shape and advance the firm's global institutional marketing strategy. You will partner with product, investment, brand, digital and events teams to drive integrated marketing initiatives and strengthen positioning for institutional clients.
The ideal candidate brings 8-10 years in asset management marketing, with expertise in insurance asset management and global investment strategies across public and
Qualifications
- 8-10 years of marketing experience within asset management or related financial services sectors.
- Strong knowledge of insurance asset management and private markets.
- Experience marketing to institutional audiences across public and private markets.
Responsibilities
- Shape and advance the global institutional marketing strategy.
- Provide strategic guidance on market positioning and go-to-market opportunities.
- Lead development of integrated marketing strategies and thought leadership initiatives.
- Collaborate with investment teams, product management, and distribution leadership.
- Drive complex cross-functional initiatives to deliver coordinated marketing impact.
- Monitor market trends and marketing performance to inform recommendations.
Skills
Education
Job description
New York Life Investment Management is seeking a Director, Institutional Client Marketing to shape and advance the firm's global institutional marketing strategy. You will partner with product, investment, brand, digital and events teams to drive integrated marketing initiatives and strengthen positioning for institutional clients.
The ideal candidate brings 8-10 years in asset management marketing, with expertise in insurance asset management and global investment strategies across public and
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