Director, Digital Activation & Investment Strategy

Adelphi Group; Los Angeles (CA); On-site; USD 90,000 - 215,000; Full time

Job summary

Hearts & Science in Los Angeles seeks a Director, Digital Activation to translate business and media strategy into a multi-channel activation vision. You will own activation strategy, governance, investment stewardship, and client counsel across channels, ensuring campaigns are executed and measured with rigor.

You will lead managers and cross-functional teams, shaping capabilities and scalable solutions that create client value and strengthen the agency’s activation discipline.

Qualifications

• 8+ years in digital media planning, buying, activation, or investment with leadership.
• Proven success owning senior client relationships and guiding activation decisions.
• Strong knowledge of campaign design, optimization, pacing, and measurement.
• Advanced Excel and executive reporting; ability to translate data into decisions.

Responsibilities

• Own senior client relationships and activation strategy across channels.
• Develop multi-channel activation roadmaps aligning investment, audiences, data, and goals.
• Lead executive communications and governance forums on performance and priorities.
• Provide proactive counsel and scalable activation solutions for growth.
• Oversee budgets, billing, and reconciliation with rigorous financial controls.
• Lead managers and multidisciplinary teams to deliver high-quality activation.

Skills

Executive leadership

Client leadership

Activation expertise

Technology fluency

Measurement and data

Communication

Business development

Operational leadership

Technical productivity

Tools

The Trade Desk

DV360

Amazon DSP

CM360

Prisma

Job description

Hearts & Science in Los Angeles seeks a Director, Digital Activation to translate business and media strategy into a multi-channel activation vision. You will own activation strategy, governance, investment stewardship, and client counsel across channels, ensuring campaigns are executed and measured with rigor.

You will lead managers and cross-functional teams, shaping capabilities and scalable solutions that create client value and strengthen the agency’s activation discipline.