Director, Demand Gen & Growth Marketing

Courier Health, Inc.; New York (NY); Presencial; USD 180 000 - 210 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health benefits

401k match

Unlimited vacation

Commuter benefits

Parental leave

Catered lunches

Wellness stipend

Resumo da oferta

Courier Health, Inc. is pursuing a seasoned Director of Demand Generation in New York to drive marketing-sourced and marketing-influenced pipeline through integrated campaigns, events, and ABM programs.

You will lead a small team, own the marketing tech stack (HubSpot, Clay), and craft campaigns that translate messaging into demand and move buyers forward. You’ll partner with Brand & Product Marketing to scale the flagship Patient Innovators Summit, run experiments, and measure impact across

Qualificações

• 7+ years of hands-on experience in demand generation, growth marketing, integrated campaigns, or ABM.
• Experience at an enterprise software or B2B tech company with long sales cycles.
• A track record of driving marketing-sourced and marketing-influenced pipeline, with numbers you can point to.
• Experience leading and developing marketers, while staying close enough to the work to contribute directly.
• Hands on fluency with CRM and marketing automation platforms. HubSpot is strongly preferred.
• Clear, direct communication with Sales leadership and executives.

Responsabilidades

• Define and run our demand generation strategy across paid social, search, industry channels, and webinars, alongside integrated campaigns and ABM.
• Scale events program and host our own invite-only Patient Innovators Summit; ensure each event has a pipeline goal and a follow-up plan for Sales.
• Lead a small team across events, campaigns, and marketing operations, running experiments and building a culture of data-driven creativity.
• Own the marketing tech stack and attribution/reporting to track pipeline targets and campaign performance in one place.
• Align Sales and Marketing on lead routing, SLAs, and follow-up to drive predictable pipeline.

Conhecimentos

Demand generation

Growth marketing

ABM

Ferramentas

HubSpot

Clay

Descrição da oferta de emprego

Courier Health, Inc. is pursuing a seasoned Director of Demand Generation in New York to drive marketing-sourced and marketing-influenced pipeline through integrated campaigns, events, and ABM programs.

You will lead a small team, own the marketing tech stack (HubSpot, Clay), and craft campaigns that translate messaging into demand and move buyers forward. You’ll partner with Brand & Product Marketing to scale the flagship Patient Innovators Summit, run experiments, and measure impact across