Director, Data & Insights Strategy
Omnicom
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Benefits offered by this job
Job summary
Mediabrands is seeking a senior Business Analytics leader to collaborate with client teams and cross-functional partners in Chicago. You will guide analytics strategy, develop measurement plans, and translate complex data into actionable marketing insights.
The role requires 7+ years in data/analytics within advertising or digital consulting, with strong leadership and client-facing skills. A comprehensive rewards package is offered in a fast-paced agency environment.
Qualifications
- Industry knowledge in marketing analytics and data sources
- Experience in integrated marketing including budgeting and ROI development
- Expertise in audience-based marketing and data-driven advertising
- Strong problem-solving, communication and leadership skills
- Proven ability to mentor teams and translate insights to clients
Responsibilities
- Lead external facing analytics work, delivering insights and actionable narratives
- Partner with Planning, Investment and Activation teams on budgets and plans
- Develop and execute measurement plans; mentor managers and ADs
- Drive process improvements and client solutions through analytics
Skills
Education
Job description
Mediabrands is seeking a senior Business Analytics leader to collaborate with client teams and cross-functional partners in Chicago. You will guide analytics strategy, develop measurement plans, and translate complex data into actionable marketing insights.
The role requires 7+ years in data/analytics within advertising or digital consulting, with strong leadership and client-facing skills. A comprehensive rewards package is offered in a fast-paced agency environment.
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