Director, Data & Audience Strategy (Remote)

Rise, a Quad agency; Chicago (IL); Hybrid; USD 122,000 - 160,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) retirement savings

Paid time off

Holidays

Job summary

Rise and Quad seeks a Director, Analytics, Data and Audience Services to lead data-driven marketing solutions for Quad’s Direct Marketing business. You will drive pre-sale strategy, shape client engagements, and design analytics-led audience strategies to win proposals and high-impact programs.

Reporting across sales, strategy, and analytics, you will translate client challenges into differentiated approaches, partnering with internal teams to ensure feasible, scalable solutions.

Qualifications

• 12–15+ years in direct marketing, CRM, or data-driven marketing environments.
• Significant experience in client-facing, pre-sale, or solution strategy roles.
• Background in agency, marketing services, or data-driven organizations (e.g., Epsilon, Merkle, Acxiom, Wiland).

Responsibilities

• Lead development of audience and data strategies for new business and organic growth opportunities.
• Shape deal strategy, scope, and positioning with sales and account leadership.
• Define how data, segmentation, and analytics will be applied to achieve client objectives.
• Translate client business challenges into clear, actionable marketing and data solutions.
• Play a key role in RFP responses, proposal development, and pitch presentations.
• Act as a senior SME in audience, data, and direct marketing analytics in client conversations.
• Lead discovery sessions to uncover client needs, data availability, and opportunities.

Skills

Direct marketing

CRM

Data-driven marketing

Pre-sale strategy

Client-facing

Job description

Rise and Quad seeks a Director, Analytics, Data and Audience Services to lead data-driven marketing solutions for Quad’s Direct Marketing business. You will drive pre-sale strategy, shape client engagements, and design analytics-led audience strategies to win proposals and high-impact programs.

Reporting across sales, strategy, and analytics, you will translate client challenges into differentiated approaches, partnering with internal teams to ensure feasible, scalable solutions.