Director, Creators & Casting - Lead Creator Campaigns

Day One Agency; Vernon (CA); Hybrid; USD 107,000 - 140,000; Full time

Benefits offered by this job

Health Care (Medical, Dental, Vision)

Paid Time Off and Holidays

Summer Fridays

401K Retirement Plan

Lifestyle Spending Account

Paid Parental Leave

Commuter Benefits

New Business Referral Bonus

Employee Referral Bonus

Job summary

Day One Agency in Los Angeles is seeking a Director on the Creators & Casting team to lead client relationships and oversee the development and delivery of creator-led campaigns across multiple accounts.

You'll drive innovative, culturally sharp strategies, manage a team of strategists, collaborate with cross-functional partners, and ensure campaigns are executed at the highest level from strategy through shoot day, while contributing to agency growth and thought leadership.

Qualifications

• 6-8 years of experience in influencer/creator marketing, social strategy, or related field.
• Proven ability to lead large-scale creator campaigns for major consumer brands.
• Strong understanding of creator ecosystems, cultural trends, and platform dynamics.
• Excellent client management, communication, and presentation skills.
• Skilled in contract negotiations, budget oversight, and campaign reporting.
• Experience leading and mentoring teams, with a collaborative and solutions-oriented mindset.
• Ability to connect big-picture strategy with detailed execution.
• Bachelor’s Degree from an accredited university or equivalent professional experience.

Responsibilities

• Serve as client lead on creator programs, building trust and guiding strategy.
• Develop creator strategies that connect brand objectives with culture and creator storytelling.
• Oversee multiple creator programs/accounts at once, ensuring quality and integration.
• Lead creator rosters, negotiations, and campaign execution, ensuring alignment with budgets and timelines.
• Manage, mentor, and inspire a junior team.
• Collaborate cross-functionally with creative, earned, and production teams to ensure integrated delivery.
• Track, analyze, and present campaign performance, delivering actionable insights and optimizations.
• Contribute to agency growth by refining processes, expanding creator offerings, and sharing thought leadership.
• Build and maintain strong relationships with creators, agents, and industry partners.
• Support new business efforts through strategy development, creator recommendations, and client presentations.

Job description

Day One Agency in Los Angeles is seeking a Director on the Creators & Casting team to lead client relationships and oversee the development and delivery of creator-led campaigns across multiple accounts.

You'll drive innovative, culturally sharp strategies, manage a team of strategists, collaborate with cross-functional partners, and ensure campaigns are executed at the highest level from strategy through shoot day, while contributing to agency growth and thought leadership.