Director, Communications

Entertainment Places; Tampa (FL); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Paid Time Off

Complimentary Park Tickets and Passes

Park Discounts on Food and Merchandise

Medical, Dental, and Vision Insurance

401K Retirement plan

Life Insurance

Tuition Reimbursement

Flexible Spending Accounts

Employee Assistance Program

Legal Assistance Plan

Job summary

SeaWorld Parks & Entertainment is seeking a Director of Communications to lead strategic communications across our SeaWorld and Busch Gardens portfolio. You will steer proactive media relations, craft content plans to drive positive reputation, and oversee park-based communications managers, while aligning with brand promises and guest experiences.

The role requires strong leadership, presentation skills and experience in travel/hospitality entertainment.

Qualifications

• At least 5 years of high-level communications experience.
• Proven track record in leading teams and centralized communications.
• Experience interfacing with NGOs and advocacy groups.
• Strong presentation and public speaking skills; media relations background.

Responsibilities

• Strategize and lead robust communications initiatives across parks.
• Promote SeaWorld message and park attendance with positive reputation.
• Oversee media relations and respond to media inquiries.
• Develop and implement content plans to support brand promise.
• Lead park-based communications managers and teams (Social Media, Content, PR).
• Provide training and interview prep for internal spokespeople.
• Serve as company spokesperson when needed; manage issues.
• Partner with ambassadors, vendors, and guests with professional communication.

Skills

Public speaking

Media relations

Leadership

Strategic communications

Crisis management

Education

Bachelor’s degree in Communications, English, PR or related field

Job description

Busch Gardens is a place of thrills, fun and positive, lasting memories. And that's just what its like to work here! As a key member of our team, you'll play a major role in bringing happiness and excitement to people from around the world. If you're dedicated, dependable and driven to deliver exceptional guest service, this is a place for you!

What you get to do:

• As our Director of Communications, you will be an enthusiastic advocate for the SeaWorld message and vision.
• You’ll reinforce our commitment to providing guests with positive experiences and memories that last a lifetime.
• You’ll also promote our passion for conserving our environment and preserving marine life for generations to come.
• We need you to: Strategize and lead a robust communications initiative
• Evangelize the Busch Gardens and Adventure Island parks message to a variety of audiences
• Provide proactive and responsive media relations management across all parks
• Develop strategic communications content plans to drive positive reputation, park attendance and add value to brand promise
• Lead issue management process
• Serve as company spokesperson as needed for media responses, on-camera interviews, etc.
• Deliver high-level strategic communication solutions
• Oversee and guide park-based communications managers
• Develop and lead communications training and interview preparation for internal spokespeople
• Hire, inspire and develop an exceptional communications team
• Lead and manage Social Media, Content and PR Teams.
• Incorporate best practices into communications strategy
• Communicate professionally and effectively with Ambassadors, vendors and our guests

What it takes to succeed:

• Bachelor’s degree in Communications, English, PR or a related field
• At least 5 years of high-level communications experience
• Demonstrated team leadership experience
• Experience in the travel, hospitality or entertainment industries
• Proven success developing a centralized communications model
• Experience interfacing with NGOs and other advocacy groups
• Understanding of influencers and influencer marketing
• A background in corporate social responsibility is a plus
• Exceptional presentation and public speaking skills, a strong media relation background, and the ability to work well under pressure.

The perks of the position:

• Paid Time Off
• Complimentary Park Tickets and Passes
• Park Discounts on Food and Merchandise
• Medical, Dental, and Vision Insurance
• 401K Retirement plan
• Voluntary Insurance Life Insurance Disability Benefits
• Tuition Reimbursement
• Dependent and Health Care Flexible Spending Accounts
• Employee Assistance Program
• Legal Assistance Plan

EEO Employer: SEAWORLD PARKS & ENTERTAINMENT IS AN EQUAL OPPORTUNITY EMPLOYER. ALL APPLICANTS WILL BE CONSIDERED WITHOUT REGARD TO AGE, RACE, COLOR, RELIGION, SEX, NATIONAL ORIGIN, SEXUAL ORIENTATION, PREGNANCY, GENDER IDENTITY OR EXPRESSION, DISABILITY OR COVERED VETERAN STATUS.

United Parks & Resorts is a world-renowned leader in the themed-park and entertainment industry. Our success is built on a passion for caring for animals and a dedication to delivering positive, memorable experiences to people from around the world. We’re also committed to helping ambitious people achieve their professional best. We’re always seeking exceptionally skilled and knowledgeable individuals for a variety of roles throughout our organization.