Director, Cash Management & Brokerage Growth

T. Rowe Price; Owings Mills (MD); Hybrid; USD 159,000 - 272,000; Full time

Benefits offered by this job

Competitive compensation

Annual bonus eligibility

Generous retirement plan

Hybrid work schedule

Health and wellness benefits

Paid time off

Family care resources

Job summary

T. Rowe Price is seeking an Offer Management Director, Cash Management, to own the default cash position within the firm’s direct-to-consumer brokerage offering.

You will lead the end-to-end lifecycle, from design and launch through ongoing management, retention, and revenue optimization. The role requires building the pricing strategy, collaborating with finance and operations, and driving growth while ensuring fiduciary standards and brand alignment across the client experience.

Qualifications

• Bachelor's degree or the equivalent combination of education and relevant experience.
• 10+ years of total relevant work experience.
• Demonstrated experience owning the strategy and financial performance of a complex consumer financial product or offering.
• Strong understanding of product economics, pricing, profitability, balance growth, retention, and client behavior.
• Strong executive communication, stakeholder management, analytical, and decision‑making capabilities.
• Experience managing brokerage cash sweep, bank deposits, insured sweep programs, money market products, or other retail cash management solutions.
• Experience at a digital-first retail bank, brokerage firm, financial technology company, or consumer financial services organization.
• Knowledge of retail brokerage operations, clearing relationships, partner-bank programs, and third-party vendor management.
• Experience launching and scaling a new financial product from design through implementation and ongoing operations.

Responsibilities

• Own the end-to-end strategy and financial performance of the default cash position within direct-to-consumer brokerage accounts.
• Develop the vision, client value proposition, road map, and phased launch plan for the cash management offering.
• Establish how the offering will attract and retain client assets, generate sustainable revenue, and strengthen the broader brokerage relationship.
• Maintain accountability for the offer after launch, including ongoing optimization, competitive positioning, and long-term growth.
• Ensure the offering reflects the firm’s brand, fiduciary standards, client experience expectations, and long-term business strategy.
• Own the P&L associated with brokerage cash balances and related cash management capabilities.
• Develop business cases, financial forecasts, and profitability analyses for new features, pricing changes, and strategic investments.
• Recommend pricing strategies based on market conditions, client behavior, funding economics, and financial objectives.
• Partner with finance, treasury, marketing, and business leadership to review and approve rate changes, promotions, and pricing decisions.
• Monitor client yield, spread revenue, balance retention, net flows, servicing costs, and profitability.
• Establish processes for responding to changes in interest rates, competitor pricing, client behavior, and market conditions.
• Define the business requirements for a complete and competitive cash management experience.
• Determine features required to support a healthy cash business, including FDIC-insured sweep capabilities, partner-bank capacity, liquidity, money movement, debit functionality, direct deposit, and other cash services.
• Partner with digital product and technology teams to translate business strategy into client journeys, product requirements, and delivery plans.
• Evaluate trade-offs among revenue, client yield, convenience, liquidity, operational complexity, and cost.
• Ensure the default cash position is integrated into the broader brokerage account experience.
• Oversee the business relationship with clearing firms, sweep-program administrators, partner banks, and other external providers.
• Maintain partner-bank capacity and diversification to support client balances, FDIC objectives, liquidity, and growth.
• Evaluate partner performance, economics, service levels, operational resilience, and strategic alignment.
• Lead commercial discussions and support contract negotiations with sourcing, legal, finance, and leadership.
• Identify and manage concentration, capacity, risks.

Skills

Executive communication

Stakeholder management

Analytical

Decision-making

Financial acumen

Education

Bachelor's degree or equivalent

Job description

T. Rowe Price is seeking an Offer Management Director, Cash Management, to own the default cash position within the firm’s direct-to-consumer brokerage offering.

You will lead the end-to-end lifecycle, from design and launch through ongoing management, retention, and revenue optimization. The role requires building the pricing strategy, collaborating with finance and operations, and driving growth while ensuring fiduciary standards and brand alignment across the client experience.