Director, Carrier PMM — Growth & AI Strategy
IVANS Insurance Solutions
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Benefits offered by this job
Job summary
Applied Systems is seeking a Director of Product Marketing to lead the carrier-facing PMM strategy within the Carrier Product Marketing team. The role drives positioning, launch processes, pricing, and cross-functional collaboration across Product Management, Sales, and Marketing.
The leader will build and guide a PMM team, partner on roadmap and analytics, and advance AI-enabled marketing capabilities to scale impact globally.
Qualifications
- 8-10+ years in B2B product marketing
- 3-5+ years of people management experience
- Proven track record leading PMM for high-growth segments
- Experience building PMM function in scaling teams
Responsibilities
- Set product marketing strategy for the carrier segment
- Translate complex carrier capabilities into narratives for executives
- Lead PMM team across Cytora and Ivans
- Partner on roadmap, positioning, and pricing with PMM, Sales, and Marketing
- Govern the launch process for carrier-facing products
- Drive market and competitive intelligence and analyst relations
- Own win/loss and customer research program
- Report PMM-influenced metrics for the carrier segment
- Champion AI tooling and scalable systems
Skills
Education
Tools
Job description
Applied Systems is seeking a Director of Product Marketing to lead the carrier-facing PMM strategy within the Carrier Product Marketing team. The role drives positioning, launch processes, pricing, and cross-functional collaboration across Product Management, Sales, and Marketing.
The leader will build and guide a PMM team, partner on roadmap and analytics, and advance AI-enabled marketing capabilities to scale impact globally.
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