Director, Analytics & Insights (Hybrid Chicago)

Interpublic; Chicago (IL); Hybrid; USD 82,000 - 125,000; Full time

Job summary

Golin Ketchum is seeking a Director, Analytics to lead a diverse analytics practice within our agency. The role covers social listening, paid social reporting, earned media analysis, and integrated campaign measurement, translating data into clear client insights.

As a senior leader, you will mentor junior analysts, partner with client teams, manage budgets, and drive business development while championing rigorous methodology and data storytelling.

Qualifications

• 8+ years of experience in digital analytics, market research or related field; agency experience preferred.
• Hands-on experience analyzing large sets of data and turning it into actionable insights.
• Advanced analytical skills with proven understanding of statistical techniques: hypothesis development, designing tests/experiments, analyzing data, drawing conclusions, and developing actionable recommendations.
• Time management skills and the ability to juggle multiple deliverables and timelines at once.
• Ability to quickly learn new tools and databases.
• Experience leading and mentoring a team of junior analysts.

Responsibilities

• Oversee a variety of different types of projects including social listening, paid social reporting, earned media analysis, integrated campaign measurement and more.
• Act as the face of insights and analytics at Golin to key stakeholders on the client side, portraying an air of professionalism and charisma that captivates clients and positions Golin as knowledgeable experts in the space.
• Identify and initiate organic business development efforts and be able to identify incremental opportunities.
• Understand and manage agency financials and implications of analytics work to the broader business.
• Be willing to jump in and get into the weeds of project execution when needed.

Skills

Digital analytics

Data storytelling

Statistical methods

Team leadership

Mentoring

Project management

Job description

Golin Ketchum is seeking a Director, Analytics to lead a diverse analytics practice within our agency. The role covers social listening, paid social reporting, earned media analysis, and integrated campaign measurement, translating data into clear client insights.

As a senior leader, you will mentor junior analysts, partner with client teams, manage budgets, and drive business development while championing rigorous methodology and data storytelling.