Marketing Analytics Director — Hybrid, Data-Driven Impact

Jack Morton Worldwide; Chicago, Detroit (IL, MI); Hybrid; USD 110,000 - 160,000; Full time

Job summary

Jack Morton Worldwide in Chicago, IL is seeking a Director, Marketing Analytics to serve as a strategic measurement consultant, helping clients and internal teams define success, establish measurement strategies, evaluate performance, and uncover actionable insights across experiential, sponsorship, and integrated marketing initiatives.

This role blends analytical rigor with storytelling, translating complex data into business recommendations while partnering with clients, account teams,

Qualifications

• 8+ years of experience in analytics, measurement, consumer insights, research, strategy, consulting, or related disciplines.
• Demonstrated experience developing measurement strategies and translating insights into actionable recommendations.
• Experience working directly with clients and senior stakeholders in a consultative capacity.
• Strong analytical and critical thinking skills, with the ability to synthesize information from multiple data sources.
• Exceptional presentation, communication, and storytelling abilities.
• Proficiency with PowerPoint, Excel, PowerBI and analytics, visualization, and reporting tools.
• Proven ability to manage multiple concurrent client engagements, vendors and workstreams (preferred).
• Agency, experiential marketing, sponsorship, consulting, or integrated marketing experience (preferred).

Responsibilities

• Partner with clients to define objectives, success metrics, and measurement strategies.
• Design measurement approaches to evaluate marketing effectiveness and inform decisions.
• Translate data from multiple sources into insights and narratives.
• Own reporting cadence; present findings to clients, leadership, and cross-functional teams.
• Drive adoption of measurement frameworks across the agency.
• Identify opportunities to expand measurement solutions in engagements.
• Support thought leadership and new business with analytics expertise.
• Evaluate emerging technologies and AI-enabled solutions for measurement.
• Advise vendors to keep pace with agency and client needs.

Skills

Analytics

Communication & storytelling

Client engagement

Tools

PowerPoint

Excel

PowerBI

Job description

Jack Morton Worldwide in Chicago, IL is seeking a Director, Marketing Analytics to serve as a strategic measurement consultant, helping clients and internal teams define success, establish measurement strategies, evaluate performance, and uncover actionable insights across experiential, sponsorship, and integrated marketing initiatives.

This role blends analytical rigor with storytelling, translating complex data into business recommendations while partnering with clients, account teams,