Director, AI Workflow & Growth GTM

GC AI; Provo (UT); On-site; USD 150,000 - 210,000; Full time

Job summary

GC AI is hiring in the United States or Canada for a remote role with optional hybrid work for those near San Mateo, CA or Provo, UT. Lead a consumption-based revenue strategy and design standardized AI workflows for business users, partnering with Product and Engineering to embed them in the platform and drive expansion.

You’ll shape the go-to-market, enable pre-sales, and drive adoption across ~1,800 existing customers while building a feedback loop to refine deployment and packaging.

Qualifications

• Built and led a team that designed, packaged, and sold AI-enabled workflows to enterprise customers, taking them from concept through deployment and adoption
• Stood up a Center of Excellence or similar cross-functional enablement function, defining best practices, building demo assets, and creating scalable content that GTM teams actually use
• Operated as a founding or early solutions engineer on strategic deals, personally supporting a disproportionate share of revenue (e.g., 50%+ of SE-assisted deals) before moving into leadership
• Taken a product capability that required heavy customization and handholding and turned it into a standardized, opinionated offering that scales with less support
• Partnered directly with product and engineering teams to influence what gets built, translating field signal into features that drive adoption
• Led process improvement initiatives that delivered measurable business outcomes (not just efficiency gains, but revenue impact or cost savings in the millions)
• Managed the tension between building and selling: you’ve been close enough to the product to know what’s broken and close enough to customers to know what they’ll pay for
• Earned recognition from leadership for going beyond your role, whether that’s picking up adjacent teams, championing internal adoption of your own product, or driving cross-functional projects nobody asked you to own

Responsibilities

• Own consumption revenue strategy: Define and execute the playbook for driving non-attorney user adoption and consumption-based revenue across new and existing customers
• Design AI workflows: Scope and design standardized legal workflows (contract requests, approval flows, M&A diligence, compliance checks) that non-attorney business users can self-serve through GC AI’s platform, API, and connectors (Slack, Teams, and any other surface)
• Inform product of business user needs: Partner with Product and Engineering to build these workflows into the platform, translating customer needs and market signal into product requirements
• Drive go-to-market: Shape positioning, messaging, and sales enablement for the workflow and consumption motion; help the pre-sales team articulate the vision and close expansion deals
• Expand the install base: Work with existing customers (~1,800) to shift their thinking on who within their organization should be using GC AI and how, driving expansion revenue through non-attorney user growth
• Build the feedback loop: Stay close to customers to continuously iterate on workflow design, deployment approach, and packaging based on real adoption data and usage patterns
• Track and own KPIs: Non-attorney user count, consumption revenue, workflow adoption rates, and expansion revenue tied to this motion

Job description

GC AI is hiring in the United States or Canada for a remote role with optional hybrid work for those near San Mateo, CA or Provo, UT. Lead a consumption-based revenue strategy and design standardized AI workflows for business users, partnering with Product and Engineering to embed them in the platform and drive expansion.

You’ll shape the go-to-market, enable pre-sales, and drive adoption across ~1,800 existing customers while building a feedback loop to refine deployment and packaging.