Digital Strategist

MediaNews Group; United States; Remote; USD 60,000 - 80,000; Full time

Job summary

The Denver Post seeks a Digital Strategist to enhance local news audiences. In this remote role, ideal candidates will have experience in SEO and social media, along with a strong passion for journalism. You will work in a dynamic team focused on digital growth while enjoying a flexible 4/10 work schedule.

Benefits

Medical Insurance

Paid Time Off

401k

Qualifications

• At least 2 years of daily newspaper or digital news and social media experience.
• Experience with newsletters, push alerts, SEO, and analytics.
• An eye for grammar, spelling, and punctuation.

Responsibilities

• Generate content ideas and optimize for search engines and social media.
• Set goals and track key metrics like subscriptions and engagement rates.
• Collaborate to develop audience-focused story ideas.

Skills

SEO

Social Media

Copyediting

Content Creation

Data Analysis

Education

College degree or equivalent experience

Tools

Canva

GA4

Listrak

Socialflow

Job description

Summary:

The Denver Post is looking for an innovative Digital Strategist passionate about growing local news audiences. This role is perfect for a tech-savvy journalist with a strong grasp of SEO and social media, excellent news judgment, and a love for data. You'll join a dynamic team focused on digital subscription growth, promoting content ranging from breaking news to sports, entertainment and special projects, all while enjoying Colorado's Rocky Mountain lifestyle with a 4/10 work schedule (10-hour shifts four days per week). The schedule for this role involves working nights, weekends and some holidays.

This is a remote role; however, candidates must reside in the Denver area or be willing to relocate.

What you will do:

• Generate content ideas, edit copy, and optimize content for both search engines and social media platforms
• Set goals and track key metrics such as pageviews, subscriptions, newsletter open rates, and click-to-open rates (CTOR)
• Collaborate with other departments to develop audience-focused story ideas and strategies
• Write, edit, and produce engaging newsletters
• Craft interesting and compelling copy for various social media platforms, including Facebook, Twitter, Bluesky, Threads, and others
• Utilize design tools like Canva to create well-designed content for Instagram grid posts and stories
• Employ keyword research and past site analytics to inform both story scope and SEO strategies
• Work with platforms such as Marfeel, GA4, Listrak, and Socialflow to optimize content, send newsletters, and gather analytics
• Actively seek out unique opportunities to cultivate a more engaged Denver Post readership
  

What you will bring:

• At least 2 years of daily newspaper or digital news and social media experience
• A college degree or equivalent experience
• Experience with newsletters, push alerts, SEO and analytics
• An eye for grammar, spelling, and punctuation
• Experience in breaking news situations
• A keen eye for trending story topics to share with assigning editors
• Experience with copyediting, sports coverage, and short-form video on TikTok and Reels is a plus.
  

Benefits and Compensation:

The hourly wage range is $20.90 - $35.43. Pay is based on several factors including but not limited to education, work experience, time in role, certifications, etc. In addition to your salary, the Company offers eligible employees a variety of benefits including medical, dental, life and disability insurance, 401k, as well as paid time off and select paid holidays (all benefits are based on eligibility). Please click the following link for more detailed information:www.mybensite.com/mng

Who we are:
The Denver Post, a subsidiary of MediaNews Group, is a major daily newspaper with a rich history dating back to the late 19th century and long been a cornerstone of Colorado journalism. The Denver Post continues to provide comprehensive coverage of local, national, and international news, along with engaging features on sports, entertainment, and culture. In today's dynamic media landscape, we connect with audiences across print and digital channels, delivering a seamless news experience. Our comprehensive suite of multimedia marketing solutions leverages this multi-platform approach to provide unparalleled reach and expertise. Our work is driven by a deeper purpose: to do right by our clients, make a positive impact on our community, and have some fun in the process.

“3x Built In Best Places to Work Winner - 2023, 2024 & 2025”

EEO Statement:

We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

How To Apply:

Please submit an online application along with your resume for this position here: https://myworkdaycenter.wd5.myworkdayjobs.com/MNG/job/Denver-Colorado/Digital-Producer_R2465

Closing Date:

Continuous recruitment until the position is filled

Conditions of Employment:

• A full pre-employment background check will be conducted as part of the selection process. Must be willing to submit and pass the necessary required checks
• Must be available for shift work. May be required to work various hours for coverage outside of normal business hours