Digital Marketing Strategist

RUNNER Agency; United States; Remote; USD 60,000 - 75,000; Full time

Job summary

A leading digital marketing agency is seeking a Digital Marketing Strategist to enhance client services and create tailored marketing strategies. The ideal candidate will possess extensive experience in digital marketing initiatives, including SEO and content marketing, and will contribute creatively and strategically to ensure clients achieve their goals. This position offers a salary range of $60,000-$75,000, with benefits including unlimited PTO and a fully remote work environment.

Benefits

Unlimited PTO

Fully Remote

No-meeting Wednesdays

401k with matching

Health Insurance - Medical/Dental/Vision

Qualifications

• 4+ years experience in digital marketing, at least 2 in agency.
• Ability to communicate complex concepts simply.
• Experience with Google and Meta ads is a plus.

Responsibilities

• Guide clients through new account setup and marketing strategy.
• Lead client relationships and ensure timely delivery of work.
• Develop and analyze performance reports.

Skills

Digital Marketing

Content Marketing

SEO

Lead Nurturing

Email Marketing

Copywriting

Google Analytics

CRM Systems

Education

BA/BS

Tools

HubSpot

Salesforce

WordPress

Marketing Automation Software

Job description

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Reporting to the Director of Strategy, the Digital Marketing Strategist leads the execution of digital marketing activities for RUNNER's medical practice clients. They play an integral role in achieving our clients' goals and maintaining strong client relationships.

RESPONSIBILITIES:

• New Account Setup: Guide our new clients through the set-up and implementation of RUNNER services.
• Marketing Strategy: Collaborate with leadership to build unique digital marketing strategies.
• Marketing Execution: Work together with other strategists, media, creatives, and developers to produce top-of-class deliverables and drive results across RUNNER's marketing services.
• Account Service: Lead client relationships and communication, including status meetings. Ensure work is completed on-time and within budget. Oversee quality and overall impact, adjusting where needed.
• Performance Reporting: Develop and analyze monthly reports, meeting with clients to review reporting, ongoing initiatives and plan future strategies.
• Client Retention: Build a trusted strategic relationship with clients to help retain and grow business.
• Hone Your Skills: Keep up with changes in the digital marketing landscape, including tools and practices that will help our clients and agency evolve.

REQUIREMENTS:

• 4+ years of experience in digital marketing, with at least 2 years in an agency environment.
• Ability to grasp complex, technical concepts and communicate simply to clients.
• Hands-on experience executing digital marketing initiatives with an emphasis on content marketing, SEO, lead nurturing, email marketing, conversion rate optimization, website and landing page creation.
• Creative copywriting skills for both long-form content like website copy, blogs and whitepapers, as well as short-form copy like social posts or ad copy.
• Working knowledge of digital advertising, especially Google and Meta ads. We have another team that manages these ads, but you should know enough to contribute strategically and communicate with clients.
• Strong aptitude for analyzing and presenting marketing campaign reporting, including Google Analytics and lead pipeline reporting.
• Experience working with CRM systems (such as HubSpot, Salesforce, HighLevel, etc.)
• Experience with WordPress content management and plugins.
• Marketing automation and email marketing software experience (such as HubSpot, Marketo, etc).
• Experience planning for and creating video content.
• Familiarity using a project management platform (such as Wrike, Monday, Asana, etc.)
• Experience in healthcare/medical marketing is a plus.
• BA/BS

YOU:

• Are excited by the acquisition of new customers.
• Have the ability to work in a fast-paced, ever-changing environment.
• Take direction well, but can work independently.
• Share a passion for generating leads, traffic and sales.
• Have a strong attention to detail.
• Are brilliantly organized.
• Are flexible to changing business needs.

COMPENSATION:

• $60-75,000 annually, depending on experience (more senior candidates will be considered)

BENEFITS:

• Fully Remote
• Unlimited PTO
• No-meeting Wednesdays and First Fridays off
• 401k with matching
• Health Insurance - Medical/Dental/Vision

ABOUT RUNNER Agency

RUNNER Agency is an award-winning digital marketing agency focused on driving growth and business outcomes for medical practices. RUNNER has driven thousands of new patient leads and millions in revenue through a full set of digital marketing services.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Advertising Services

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