Digital Strategist

RKD Group; United States; Remote; USD 70,000 - 85,000; Full time

Job summary

RKD Group, a remote-first marketing agency, is seeking a Digital Strategist. This role involves creating innovative digital marketing strategies for clients, including nonprofits. Successful candidates will leverage their expertise in digital channels and lead client presentations, contributing to significant fundraising efforts.

Benefits

Medical insurance

Vision insurance

401(k)

Qualifications

• 7 years’ experience in agency environments with digital direct response marketing.
• Proficient in Google Analytics and email marketing platforms.
• Experience with digital fundraising platforms.

Responsibilities

• Develop annual digital program plans and budgets.
• Present digital strategies to clients.
• Draft campaign strategy briefs for clients.

Skills

Analytical skills

Communication skills

Planning and organization

Initiative

Education

Bachelor’s Degree

Tools

Google Analytics

Microsoft Office Suite

Job description

Join to apply for the Digital Strategist role at RKD Group

Join to apply for the Digital Strategist role at RKD Group

Get AI-powered advice on this job and more exclusive features.

Direct message the job poster from RKD Group

RKD Group, a direct response marketing and advertising agency, is seeking a Digital Channel Strategist to achieve breakthrough results that make a positive impact in this world. By joining our team, you become an integral part of that mission. With our headquarters located in Dallas, Texas, RKD Group is a remote-first company that has helped hundreds of nonprofits raise billions of dollars to fulfill their missions.

This Digital Channel Strategist will be responsible for creating and directing the execution of innovative strategies that address our clients’ specific needs and goals. The position will leverage their industry and channel expertise, along with learnings from fellow channel strategists across the organization, to develop comprehensive strategies, budgets, and revenue projections. This role will also be responsible for leading or participating in client presentations.

The position will lead digital strategy engagements for select clients and will work alongside other channel strategists and Client Partners to lead digital discussions with the client, develop presentations, create strategic plans, write strategic briefs, develop digital program projections and report back on program health.

PRINCIPAL DUTIES AND RESPONSIBILITIES:

• Develop annual digital program plans and budgets.
• Present digital strategies to clients.
• Act as a subject matter expert in digital channels – email, SMS, website
• Present digital fundraising program solutions and results during client presentations that may be either virtual or in person. Traveling as needed is required for this role.
• Draft campaign strategy briefs for clients that will be shared with clients and used by account managers and operations team members to execute campaigns.
• Create case studies that showcase client success stories.
• Provide digital program reporting and analysis and draft strategic recommendations from the analysis.
• Ascertain and develop personal knowledge of various client technical platforms for appropriate use in execution of digital strategies.
• Participate on client teams that serve RKD’s nonprofit clients. This position may work with nonprofits serving animal welfare, rescue missions or other faith-based organizations, food banks, and other humanitarian organizations.

EDUCATION, SKILLS QUALIFICATIONS AND EXPERIENCE REQUIRED:

Experience and Education:

• Bachelor’s Degree.
• 7 years’ experience in an agency environment with digital direct response marketing to develop digital marketing strategies using email, landing pages, website experiences, texting, paid media, social media, and other digital channels preferred.
• Experience with Google Analytics or other digital analytics services, email marketing, and online fundraising platforms.
• Must be proficient in Microsoft Office Suite (Word, Excel, PPT, Outlook).

The successful candidates will be able to demonstrate:

• Demonstrate good initiative, take responsibility, and adapt to change in a fast-paced, demanding environment.
• Desire to learn and utilize new digital platforms and technologies as they become available.
• Interpersonal and communication skills, verbal and written.
• Analytical skills and the ability to think critically while analyzing digital program performance.
• Thorough planning and organization skills are critical to multi-task effectively.
• Understanding of the nonprofit sector and the unique challenges and opportunities it presents.
• Must be comfortable developing, owning, and presenting complex digital fundraising plans and programs for mature nonprofit organizations.

This position is offered remotely, but travel estimated at up to 20% during client planning seasons.

Pay range expected for the position: $70,000 to $85,000 annually.

RKD Group offers highly competitive compensation commensurate with experience, and a full range of benefits.

RKD Group is an Equal Employment Opportunity employer.

No sponsorships are available for this position.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Advertising, and Research

• Industries

  Advertising Services, Marketing Services, and Philanthropic Fundraising Services

Referrals increase your chances of interviewing at RKD Group by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Get notified about new Digital Strategist jobs in United States.

Newport Beach, CA $70,000.00-$80,000.00 1 week ago

Creative Strategist, Emerging Media & AI

United States $80,000.00-$90,000.00 4 days ago

United States $50,000.00-$60,000.00 3 days ago

Social Media Creator and Strategist, Adult

United States $75,000.00-$88,000.00 3 weeks ago

Los Angeles Metropolitan Area $40.00-$50.00 4 weeks ago

United States $70,000.00-$90,000.00 6 days ago

United States $60,000.00-$75,000.00 2 days ago

United States $85,000.00-$115,000.00 1 week ago

Social Media Manager - Playboy Digital Assets

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.