Digital Sales & SMB Growth Leader

Haworth, Inc.; Holland (MI); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health benefits

401k match

Tuition reimbursement

Pet Insurance

Job summary

Haworth, Inc. in Holland, MI is seeking a Digital Business Development Manager to lead Haworth’s direct digital sales channel and a team of inside sales reps, driving SMB revenue and guiding customers from lead to order.

The role blends direct selling, team leadership, and cross-functional coordination with Customer Service, Operations, E-commerce, and Marketing to deliver a high-quality customer experience and scalable digital growth.

Qualifications

• Bachelor's degree required; 5+ years in sales/business development/inside sales/e-commerce revenue roles.
• 2+ years direct supervisory experience.
• Experience managing customer opportunities through full sales cycle and CRM tracking.

Responsibilities

• Own and achieve sales goals for Haworth's direct digital and e-commerce business.
• Manage full sales cycle: qualification, quoting, follow-up, closing, order coordination, post-delivery follow-up.
• Coach and develop inside sales reps; set expectations for activity, pipeline, and revenue.
• Build relationships with customers; understand needs and identify additional opportunities.
• Prioritize digital leads; ensure timely responses and accurate pipeline in CRM.
• Collaborate with Customer Service, Operations, E-commerce, Marketing to resolve issues and ensure positive experience.
• Analyze funnel and performance data to improve conversion and growth.
• Develop and improve sales processes, tools, and team practices.

Education

Bachelor's Degree in Business, Sales, Marketing, Communications, or a related field

Tools

CRM tools

Job description

Haworth, Inc. in Holland, MI is seeking a Digital Business Development Manager to lead Haworth’s direct digital sales channel and a team of inside sales reps, driving SMB revenue and guiding customers from lead to order.

The role blends direct selling, team leadership, and cross-functional coordination with Customer Service, Operations, E-commerce, and Marketing to deliver a high-quality customer experience and scalable digital growth.