Digital Sales Executive — Sports Media & Programs

Playfly Sports; Dallas (TX); On-site; USD 70,000 - 110,000; Full time

Job summary

Playfly Sports in Dallas is seeking a Digital Account Executive to drive revenue for HTS digital offerings through agency and direct client sales. You will build strong relationships, develop new accounts, and craft innovative digital packages across video, social, and programmatic platforms.

The role emphasizes consultative selling, pipeline development, and cross-team collaboration to expand HTS digital revenue and marketplace presence in the sports media space.

Qualifications

• Bachelor’s degree required, with preference in Sports Media, Communications, Marketing or related fields
• 3-5 years of digital, sales and or agency experience in sports or entertainment field is required
• Interest in and general understanding of the sports industry, and current contacts within the aforementioned business sectors is strongly recommended
• Strong oral and written communication skills are necessary
• Strong organizational, presentation and public speaking, and project management skills are imperative to this role
• Knowledge of Microsoft Office computer applications, including Word and Outlook is necessary
• Ability for analytical reasoning of sales and research data (CPM, impressions, site metrics, data analysis, etc.)
• Must be technologically savvy with propensity for understanding new technology platforms and how they apply to our business model
• A proven ability to develop and maintain successful internal and external business relationships is essential

Responsibilities

• Develop and maintain relationships across agency and client layers in the digital media marketplace
• Develop revenue through new target growth categories, and assist in developing new HTS Digital accounts
• Create, develop and implement new concepts, packages, and platforms with internal groups for agencies and clients
• Develop innovative digital sales strategies tailored to HTS products (video, social, programmatic)
• Serve as expert consulting resource for HTS digital offerings to clients and partners
• Develop partnerships with other digital and media tech companies for revenue opportunities
• Ensure optimal market coverage by participating in client events and industry activities
• Collaborate with HTS Integrated Sales team to develop digital stand-alone partnerships

Skills

Digital sales

Relationship building

Consultative selling

Presentation skills

CRM analytics

Education

Bachelor's degree

Tools

CRM systems

MS Office

Job description

Playfly Sports in Dallas is seeking a Digital Account Executive to drive revenue for HTS digital offerings through agency and direct client sales. You will build strong relationships, develop new accounts, and craft innovative digital packages across video, social, and programmatic platforms.

The role emphasizes consultative selling, pipeline development, and cross-team collaboration to expand HTS digital revenue and marketplace presence in the sports media space.